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  • Image of Revolutionizing IT
    Image of Revolutionizing IT

    The Art of Using Information Technology Effectively

    by David Andrews, Kenneth R. Johnson

    In jargon-free language, Andrews and Johnson explain how managers can get the most out of their IT investment. The authors focus on successfully managing IT projects, including controlling project scope.

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  • Image of Who Says Elephants Can't Dance?
    Image of Who Says Elephants Can't Dance?

    Inside IBM's Historic Turnaround

    by Louis Gerstner Jr.

    The visionary former chairman and CEO of IBM gives his detailed, insider account of the now-legendary turnaround at the giant computer company. Among the lessons you will learn: If it’s broken, fix it; if it’s not broken, fix it anyway.

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  • Image of Working Relationships
    Image of Working Relationships

    The Simple Truth About Getting Along with Friends and Foes at Work

    by Bob Wall

    No matter how good you are at what you do, no matter how talented, skilled and knowledgeable you are, the most important and frustrating factor in determining your success and satisfaction in the workplace is your ability to forge effective relationships with others. This book is designed to help you meet that challenge.

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  • Image of The Cluetrain Manifesto
    Image of The Cluetrain Manifesto

    The End of Business As Usual

    by Rick Levine, David Weinberger, Doc Searls, Christopher Locke

    What if the Web marketplace is not really based on click-throughs, cookies and credit cards, but on conversations between human beings, all linked through a network that was created by many and controlled by no one? That is the central question of The Cluetrain Manifesto, a revolutionary way of looking at working that makes hash of corporate assumptions about the nature of online business.

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  • Image of The Channel Advantage
    Image of The Channel Advantage

    Going to Market with Multiple Sales Channels

    by Timothy R. Furey, Lawrence G. Friedman

    Today, many leading companies are putting at least as much effort and creativity into how they go to market as into what they bring to market. Companies have a wide variety of options for connecting products with customers, and each channel has its strengths as well as weaknesses. Friedman and Furey describe how to build a high-performance, competitive multi-channel system that will set your company apart from its competitors.

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