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  • Image of Sell Yourself First
    Image of Sell Yourself First

    The Most Critical Element in Every Sales Effort

    by Thomas A. Freese

    According to Thomas Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, YOU are the biggest differentiator between you and your competitors. In Sell Yourself First, he shows how to leverage personal assets to win the confidence of customers by displaying a host of intangible attributes, such as credibility, competence, confidence, integrity, creativity, attitude, and thought leadership.

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  • Image of Likeable Social Media
    Image of Likeable Social Media

    How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks)

    by Dave Kerpen

    A friend's recommendation is more powerful than any advertisement. In the world of social media such as Facebook, Twitter, and more, that recommendation can travel farther and faster than ever before. Author Dave Kerpen of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business.

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  • Image of TouchPoints
    Image of TouchPoints

    Creating Powerful Leadership Connections in the Smallest of Moments

    by Douglas Conant, Mette Norgaard

    Douglas R. Conant, CEO of Campbell Soup Company, and co-author Mette Norgaard turn conventional business wisdom on its head, suggesting that the daily interruptions that leaders face in nearly epidemic proportions are actually the moments where the greatest leadership opportunities lie. The TouchPoint model has three components and involves using the head, heart and hands to connect with employees in a way that not only enhances their individual performance, but actually transforms them into...

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  • Image of The Third Screen
    Image of The Third Screen

    Marketing to Your Customers in a World Gone Mobile

    by Chuck Martin

    The Third Screen defines the strategies and tactics businesses will need in a world gone mobile. Marketers and businesspeople who don't understand the untethered consumer risk becoming obsolete. This breakthrough book links the technological developments of m-commerce to the behavioral changes that accompany them, and reveals how key mobile innovators are becoming the mobile platform providers of the future.

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  • Image of Credibility
    Image of Credibility

    How Leaders Gain and Lose It, Why People Demand It

    by James Kouzes, Barry Z. Posner

    In this best-selling book, Kouzes and Posner explain why leadership is above all a relationship, with credibility as the cornerstone, and why leaders must "Say what you mean and mean what you say." Building on their more than thirty years of ongoing research, Credibility expands on their seminal work The Leadership Challenge, and shows why credibility remains the foundation of great leadership.

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  • Image of Turnaround Leadership
    Image of Turnaround Leadership

    Making Decisions, Rebuilding Trust and Delivering Results After a Crisis

    by Shaun O'Callaghan

    Shaun O'Callaghan pinpoints five areas of leadership expertise that need to be mastered to recover after a crisis brought on by changes in technology or a company-specific issue such as a product failure or new competition in the marketplace. Learn the warning signs of an impending crisis and how to rebuild a business after a crisis has hit.

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  • Image of SNAP Selling
    Image of SNAP Selling

    Speed Up Sales and Win More Business with Today's Frazzled Customers

    by Jill Konrath

    In SNAP Selling, Jill Konrath alerts us to the fact that we are on the edge of a new age in selling — it’s no longer a numbers game. Today, you actually will be more successful if you make fewer calls, meetings and presentations. Konrath offers four SNAP rules to win more sales, and she teaches us that sales is an outcome not a goal.

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  • Image of The 2020 Workplace
    Image of The 2020 Workplace

    How Innovative Companies Attract, Develop and Keep Tomorrow's Employees Today

    by Jeanne C. Meister, Karie Willyerd

    The multi-generations that will make up the workforce in 2020 will place new demands on employers who will be challenged to manage employees who have vastly different values, beliefs and expectations. The 2020 Workplace can be a useful guide to help you and your organization create tomorrow’s workplace of choice.

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  • Image of The Power Presenter
    Image of The Power Presenter

    Technique, Style, and Strategy from America’s Top Speaking Coach

    by Jerry Weissman

    Jerry Weissman is the presentations coach to Microsoft, Cisco Systems, and many of America's top executives, including founding Yahoo CEO Tim Koogle, Intuit founder Scott Cook, Netflix founder and CEO Reed Hastings, and many others. Now America's top coach reveals the same powerful strategies he teaches to CEOs in expensive private sessions. Learn why your body language and voice are more important than your words, how to present with poise and confidence naturally, and how to connect with...

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