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  • Image of Create Distinction
    Image of Create Distinction

    What to Do When 'Great' Isn’t Good

    by Scott McKain

    In Create Distinction, Scott McKain offers a potent cure for similarity and uniformity — the primary killers of businesses and careers.

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  • Image of Lukaszewski on Crisis Communication
    Image of Lukaszewski on Crisis Communication

    What Your CEO Needs to Know About Reputation Risk and Crisis Management

    by James E. Lukaszewski

    In this industry-defining book on crisis management and leadership recovery, James Lukaszewski introduces a concept rarely dealt with in crisis communication and operational response planning: managing the victim dimension of crisis. Delivered in his straight-talking style backed with compelling case studies, Lukaszewski on Crisis Communication is your guide to preparing for a crisis and the explosive visibility that comes with it.

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  • Image of Tipping Sacred Cows
    Image of Tipping Sacred Cows

    Kick the Bad Work Habits that Masquerade as Virtues

    by Jake Breeden

    Tipping Sacred Cows reveals what it takes to overcome the dangerous behaviors that masquerade as virtues at work and how you can lead with fewer self-imposed limitations and greater results. Based on his experience coaching leaders in 27 countries and on the latest research in behavioral economics, neuroscience and psychology, Jake Breeden offers proven, powerful strategies for handling the seven most common "sacred cows" so that you can gain a clear path to reaching your...

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  • Image of Unusually Excellent
    Image of Unusually Excellent

    The Necessary Nine Skills Required for the Practice of Great Leadership

    by John Hamm

    The business environment may change, but no management trend can displace the core laws of excellent leadership. Unusually Excellent offers both seasoned and aspiring leaders a framework for understanding and applying the fundamentals of leadership at every stage in their careers. John Hamm demonstrates that any leader can excel by consistently putting into action the Necessary Nine skills: being authentic, trustworthy and compelling; leading people, strategy and execution...

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  • Image of The Defining Moment
    Image of The Defining Moment

    FDR's Hundred Days and the Triumph of Hope

    by Jonathan Alter

    A Soundview Featured Book Review
    In the course of every executive's career, he or she will inevitably run into moments that require a strong moral fiber. Issues of transparency and ethics are more prevalent now than at any other time in business. This book provides executives with insight into the keys to making the most difficult professional decisions. As the subtitle suggests, sometimes it's a decision between right... and right.

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  • Image of The 29% Solution
    Image of The 29% Solution

    52 Weekly Networking Success Strategies

    by Michelle Donovan, Ivan Misner

    It is true that there are some people who are better connected than others. That means that “connecting” is a skill that can be acquired. This book will help you develop your networking skills, increase your connections, and become part of the roughly 29 percent of people who are, in fact, separated from the rest of the world by just six degrees.

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  • Image of In Search of the Obvious
    Image of In Search of the Obvious

    The Antidote for Today’s Marketing Mess

    by Jack Trout

    In this summary, marketing guru Jack Trout clears up the confusion that surrounds the marketing profession. Instead of focusing on segmentation or customer retention or search engine optimization, marketers should be searching for that simple, obvious differentiating idea.

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  • Image of Who
    Image of Who

    The A Method for Hiring

    by Geoff Smart, Randy Street

    In this book Geoff Smart and Randy Street provide a simple, practical and effective solution for the single biggest problem in business today: unsuccessful hiring. These “who” problems are easily preventable with Smart and Street’s A Method for Hiring, which, when implemented, has a 90 percent success rate.

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  • Image of Human Sigma
    Image of Human Sigma

    Managing the Employee-Customer Encounter

    by Jim Asplund, John H. Fleming, Ph.D.

    Human Sigma offers an innovative, research-based approach to one of the toughest challenges businesses face today: how to drive success by effectively managing the moments when employees interact with customers. The authors offer essential ideas for business leaders at all levels and show how sales and service companies can flourish in today's new global economy. Blending strategic analysis with hands-on, practical steps and advice, this book summary will change how you view your work,

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