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  • Image of Scoring Points
    Image of Scoring Points

    How Tesco Continues to Win Customer Loyalty

    by Terry Hunt, Clive Humby

    In Scoring Points, marketing experts Clive Humby and Terry Hunt and journalist Tim Phillips explain how Tesco went from being just one of three grocery chains in Great Britain to the undisputed leader. By creating the world’s leading customer relationship management program, Tesco has learned a lot about what it takes to retain those customers and induce them to spend more. What Tesco has learned from its program can serve as inspiration for others just now launching loyalty programs or

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  • Image of Beyond the Core
    Image of Beyond the Core

    Expand Your Market without Abandoning Your Roots

    by Chris Zook

    In his previous book, Profit from the Core, strategy expert Chris Zook revealed how the most enduring growth performers succeeded by focusing and building around one or two well-defined, dominant cores — and how otherwise well-positioned firms sabotaged their growth by prematurely abandoning their core in pursuit of the next “hot” topic. Now, based on extensive research on the growth patterns of thousands of companies worldwide — including CEO interviews with the top 25 growth performer

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  • Image of True To Our Roots
    Image of True To Our Roots

    Fermenting a Business Revolution

    by Paul Dolan

    In True to Our Roots, winemaker and company president Paul Dolan describes the guiding principles he uses at Fetzer that can help managers in any industry build and grow stronger, more sustainable companies. With an intense commitment to define new business principles for the future, Dolan and Fetzer have taken steps toward proliferating sustainable commerce while leading a management revolution in one of the most competitive industries in the world. True to Our Roots offers a

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  • Image of Calling a Halt to Mindless Change
    Image of Calling a Halt to Mindless Change

    A PLEA for Commonsense Management

    by John Macdonald

    Enough, says MacDonald. Too many consultants are pushing too many new management methods that don't work. Firms are depending too much on lawyers and human resource departments. Put some sense back into decision-making in this area, he says, making sure to adopt only those changes that can improve operations. Those who have been stung in this department will enjoy this book; others will be put on watch for the danger signs.

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  • Image of Getting to Resolution
    Image of Getting to Resolution

    Turning Conflict into Collaboration

    by Stewart Levine

    You've seen it happen. Groups in a firm are clashing. Communications break down. Two people are making a display of their mutual dislikes. The work of the firm is feeling it. What to do? Levine has the answers, varied for the occasion and tested in the heat of battle. One approach involves the signing of collaborative agreements.

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