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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Raving Fans
    Image of Raving Fans

    A Revolutionary Approach To Customer Service

    by Ken Blanchard, Sheldon Bowles

    A Soundview Featured Book Review
    Blanchard and Bowles present a business fable with a simple premise: your customers are your best marketing method. Executives will learn why outstanding customer service, particularly in the era of social technology, can lead to customers who will do anything to sing a company's praises... and bring as many friends to the party as possible.

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  • Image of A Manager’s Guide to Project Management
    Image of A Manager’s Guide to Project Management

    Learn How to Apply Best Practices

    by Michael Bender

    There are plenty of books about project management, but this is the first one written for the people who have the most at stake: the senior executives who will ultimately be held accountable for the successes of the projects they approve and supervise. Top enterprise project management expert Michael Bender explains project management from the perspective that matters most to executives: adding value. Most books view project management from the inside, focusing primarily on lower-level issues.

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  • Image of The Upside of the Downturn
    Image of The Upside of the Downturn

    Ten Management Strategies to Prevail in the Recession and Thrive in the Aftermath

    by Geoff Colvin

    Geoff Colvin, one of America's most respected business journalists, says even the scariest recession has an upside. The best managers know conventional thinking won't help them win in these tough times. They're taking smart, practical steps that will not only keep them strong, but will also distance them from the pack for years to come. In his latest work, Colvin, author of the bestselling Talent is Overrated, offers ten solidly grounded strategies that will increase your company's...

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  • Image of The Next Level
    Image of The Next Level

    What Insiders Know About Executive Success

    by Scott Eblin

    What separates those who make it after a promotion to the executive level from those who don’t? Drawing on more than twenty years of experience working with new and seasoned corporate leaders, Scott Eblin has identified the key behaviors and beliefs that successful executives pick up and let go of. For every rising executive, Eblin’s practical coaching – interwoven with frank mentoring advice from top executives – is invaluable in achieving success at the next level.

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  • Image of The Defining Moment
    Image of The Defining Moment

    FDR's Hundred Days and the Triumph of Hope

    by Jonathan Alter

    A Soundview Featured Book Review
    In the course of every executive's career, he or she will inevitably run into moments that require a strong moral fiber. Issues of transparency and ethics are more prevalent now than at any other time in business. This book provides executives with insight into the keys to making the most difficult professional decisions. As the subtitle suggests, sometimes it's a decision between right... and right.

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  • Image of The 29% Solution
    Image of The 29% Solution

    52 Weekly Networking Success Strategies

    by Michelle Donovan, Ivan Misner

    It is true that there are some people who are better connected than others. That means that “connecting” is a skill that can be acquired. This book will help you develop your networking skills, increase your connections, and become part of the roughly 29 percent of people who are, in fact, separated from the rest of the world by just six degrees.

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