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  • Image of Impossible to Ignore
    Image of Impossible to Ignore

    Creating Memorable Content to Influence Decisions

    by Carmen Simon

    In Impossible to Ignore, Carmen Simon shows you how to execute a proven three-step plan for persuasion: create cues that attract attention and connect with your audience’s needs; use memory-influencing variables to control what your audience remembers; and turn today’s intentions into tomorrow’s actions.

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  • Image of Matter
    Image of Matter

    Move Beyond the Competition, Create More Value and Become the Obvious Choice

    by Peter Sheahan, Julie Williamson

    In Matter, Peter Sheahan and Julie Williamson show you how to identify the place where you can create the most value - your edge of disruption - at the intersection of old and new, where your existing profits, reach and reputation enable you to create the markets of the future.

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  • Image of Smartcuts
    Image of Smartcuts

    How Hackers, Innovators, and Icons Accelerate Success

    by Shane Snow

    In Smartcuts, Shane Snow shatters common wisdom about success, revealing how conventions like “paying dues” prevent progress, why kids shouldn’t learn times tables, and how, paradoxically, it’s easier to build a huge business than a small one.

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  • Image of Doing the Right Things Right
    Image of Doing the Right Things Right

    How the Effective Executive Spends Time

    by Laura Stack

    Doing the right things right requires leaders to manage the intersection of efficiency and effectiveness and follow 12 related practices outlined by Stack. Each of the 12 practices belongs to one of the 3T categories of strategic thinking, team focus, and tactical work, ultimately disclosing how to improve profitability and productivity.

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  • Image of From Impossible to Inevitable
    Image of From Impossible to Inevitable

    How Hypergrowth Companies Create Predictable Revenue

    by Aaron Ross, Jason Lemkin

    The world’s fastest growing companies share seven ingredients in their recipes for hypergrowth. Ross and Lemkin break these down into steps that leaders can easily use as a guide for growing their businesses and increasing revenue.

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  • Image of The Decoded Company
    Image of The Decoded Company

    Know Your Talent Better Than You Know Your Customers

    by Aaron Goldstein, Rahaf Harfoush, Leerom Segal, Jay Goldman

    The authors present an actionable plan for any company that wants the best from its people and isn’t afraid of radical approaches to achieve it. Six proven principles are offered that can be used to decode work and unlock the potential of employees.

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  • Image of The Power of Full Engagement
    Image of The Power of Full Engagement

    Managing Energy, Not Time, Is the Key to High Performance and Personal Renewal

    by Tony Schwartz, Jim Loehr

    A Soundview Featured Book Review
    As its subtitle suggests, the key to getting the most out of your performance is how you manage energy, not time. The authors discuss the four key sources of energy and provide a scientific approach to create energy management rituals that are specific to the results you need. The book is based on methods that were used by a number of professional athletes.

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  • Image of Borrowing Brilliance
    Image of Borrowing Brilliance

    The Six Steps to Business Innovation by Building on the Ideas of Others

    by David Kord Murray

    A Soundview Featured Book Review
    David Kord Murray proposes that the best way to come up with the next great new idea is to borrow from the best of what already exists. He provides examples from a variety of industries to demonstrate that innovation is an evolutionary process. Murray also includes information about his own pathway to creating success.

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  • Image of Make Their Day!
    Image of Make Their Day!

    Employee Recognition That Works

    by Cindy Ventrice

    Make Their Day! zeroes in on what you — the manager, supervisor or team leader — can do to truly make your employees feel valued. It lays out proven recognition tactics that will provide a genuine, lasting boost for your business. Author Cindy Ventrice also demonstrates that integrating the intangible rewards people crave — praise, thanks, opportunity and respect — into the daily routine is far more effective than typical recognition awards, events, perks and pri

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