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  • Image of Disciplined Entrepreneurship
    Image of Disciplined Entrepreneurship

    24 Steps to a Successful Startup

    by Bill Aulet

    The need for entrepreneurs will only grow. The step-by-step approach in Disciplined Entrepreneurship will allow intrepid entrepreneurs to quickly and efficiently iterate their way toward the best solutions. Whether you are a first-time or repeat entrepreneur, Bill Aulet offers the tools you need to improve your odds of making a product people want – and need – to buy.

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  • Image of Best Practices Are Stupid
    Image of Best Practices Are Stupid

    40 Ways to Out-Innovate the Competition

    by Stephen Shapiro

    In Best Practices Are Stupid, Stephen M. Shapiro offers 40 counterintuitive yet proven strategies for boosting innovation and making it a repeatable, sustainable and profitable process at the heart of a company's culture. Shapiro shows that nonstop innovation is attainable and vital to building a high-performing team, improving the bottom line, and staying ahead of the competition.

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  • Image of Lukaszewski on Crisis Communication
    Image of Lukaszewski on Crisis Communication

    What Your CEO Needs to Know About Reputation Risk and Crisis Management

    by James E. Lukaszewski

    In this industry-defining book on crisis management and leadership recovery, James Lukaszewski introduces a concept rarely dealt with in crisis communication and operational response planning: managing the victim dimension of crisis. Delivered in his straight-talking style backed with compelling case studies, Lukaszewski on Crisis Communication is your guide to preparing for a crisis and the explosive visibility that comes with it.

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  • Image of You Can't Lie to Me
    Image of You Can't Lie to Me

    The Revolutionary Program to Supercharge Your Inner Lie Detector and Get to the Truth

    by Janine Driver

    What if you could increase your salary by 15 percent and kick problems and worries to the curb simply by learning how to detect a lie the moment it starts? What if you had an easy-to-use test that tipped you off the instant someone held something back from you? No machine built to date has proven more effective than a well-trained human lie detector, says world-renowned body language expert Janine Driver, a former federal law enforcement investigator who has trained agents at the ATF...

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  • Image of The Art of Explanation
    Image of The Art of Explanation

    Making Your Ideas, Products, and Services Easier to Understand

    by Lee LeFever

    You've done the hard work. Your product or service works beautifully — but something is missing. People just don't see the big idea — and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. In this summary, author Lee LeFever provides a guide to helping audiences fall in love with your ideas...

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  • Image of Purple Cow
    Image of Purple Cow

    Transform Your Business by Being Remarkable

    by Seth Godin

    Jingles, slogans and pretty ads aren’t good enough. Marketing guru and best-selling author Godin shows how you need to seek out the exceptional and the remarkable to get your brand or product noticed in today’s cluttered markets.

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