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  • Image of 52 Essential Habits of Success
    Image of 52 Essential Habits of Success

    by Robert Stevenson

    According to Stevenson, if you spend a few minutes in the morning and the evening reviewing and contemplating a single essential successful habit for seven days, then by the end of 52 weeks you will have absorbed and incorporated all 52 habits into your life.

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  • Image of The Trust Edge
    Image of The Trust Edge

    How Top Leaders Gain Faster Results, Deeper Relationships, and a Stronger Bottom Line

    by David Horsager

    Based on research but made practical for today’s leader, The Trust Edge shows that trust is quantifiable and brings dramatic results to businesses and leaders.

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  • Image of You Can't Lie to Me
    Image of You Can't Lie to Me

    The Revolutionary Program to Supercharge Your Inner Lie Detector and Get to the Truth

    by Janine Driver

    What if you could increase your salary by 15 percent and kick problems and worries to the curb simply by learning how to detect a lie the moment it starts? What if you had an easy-to-use test that tipped you off the instant someone held something back from you? No machine built to date has proven more effective than a well-trained human lie detector, says world-renowned body language expert Janine Driver, a former federal law enforcement investigator who has trained agents at the ATF...

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  • Image of Idea Agent
    Image of Idea Agent

    Leadership That Liberates Creativity and Accelerates Innovation

    by Lina M. Echeverría

    There is perhaps no leadership challenge more daunting than managing creativity — and more urgent than delivering breakthrough innovation. How do you harness some of the most passionate, intelligent people in your organization without stifling them? How do you simultaneously unleash their energy and channel it into something tangible? In Idea Agent, Lina M. Echeverría offers seven proven principles through which new ideas come to fruition.

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  • Image of The Art of Explanation
    Image of The Art of Explanation

    Making Your Ideas, Products, and Services Easier to Understand

    by Lee LeFever

    You've done the hard work. Your product or service works beautifully — but something is missing. People just don't see the big idea — and it's keeping you from being successful. Your idea has an explanation problem. The Art of Explanation is for business people, educators and influencers who want to improve their explanation skills and start solving explanation problems. In this summary, author Lee LeFever provides a guide to helping audiences fall in love with your ideas...

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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  • Image of Purple Cow
    Image of Purple Cow

    Transform Your Business by Being Remarkable

    by Seth Godin

    Jingles, slogans and pretty ads aren’t good enough. Marketing guru and best-selling author Godin shows how you need to seek out the exceptional and the remarkable to get your brand or product noticed in today’s cluttered markets.

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