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  • Image of Profit First
    Image of Profit First

    Transform Your Business from a Cash-Eating Monster to a Money-Making Machine

    by Mike Michalowicz

    Mike Michalowicz shows how to take profit first and spend only what remains on expenses. With this one change you will instantly transform your business from a cash-eating monster to a profitable cash cow.

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  • Image of Move
    Image of Move

    How Decisive Leaders Execute Strategy Despite Obstacles, Setbacks & Stalls

    by Patty Azzarello

    Business transformation expert Patty Azzarello explains the four components of a prosperous business transformation, and exactly what it takes to keep everyone moving the new strategy forward.

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  • Image of Radical Candor
    Image of Radical Candor

    Be a Kick-Ass Boss Without Losing Your Humanity

    by Kim Scott

    Great bosses have strong relationships with their employees. Kim Scott identifies three simple principles for building better relationships with employees: make it personal, get (sh)it done, and understand why it matters.

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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  • Image of The Art of Profitability
    Image of The Art of Profitability

    by Adrian J. Slywotzky

    A Soundview Featured Book Review
    From the author of The Profit Zone comes a new guide to success. With careful pace, Slywotzky takes readers through 23 business lessons. Similar to a Zen koan, this book mixes Eastern philosophy with practical business takeaways. It will help executives fire an arrow directly to the bullseye of their companies' profit target.

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  • Image of The Six Disciplines of Breakthrough Learning
    Image of The Six Disciplines of Breakthrough Learning

    How to Turn Learning and Development into Business Results

    by Calhoun Wick, Richard Flanagan, Roy Pollock, Andrew Jefferson

    A Soundview Featured Book Review
    The authors offer their experience and insight on how to turn training and development into noticeable business results, stressing the necessity for a strong educational program. Six specific disciplines are mapped out that will provide measurable outcomes when properly instilled within the corporate learning environment.

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  • Image of The Leader of the Future 2
    Image of The Leader of the Future 2

    Visions, Strategies, and Practices for the New Era

    by Frances Hesselbein, Marshall Goldsmith

    Ten years after the bestselling The Leader of the Future hit the stands, comes this collection of essays from thought leaders of yesterday and today. Read Peter Drucker’s thoughts on executive leadership, R. Roosevelt Thomas Jr.’s theory of diversity management, General Eric K. Shinseki’s metaphor of one-eyed kings, Marshall Goldsmith’s words on leading new age professionals, and much more.

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