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  • Image of Purple Cow
    Image of Purple Cow

    Transform Your Business by Being Remarkable

    by Seth Godin

    Jingles, slogans and pretty ads aren’t good enough. Marketing guru and best-selling author Godin shows how you need to seek out the exceptional and the remarkable to get your brand or product noticed in today’s cluttered markets.

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  • Image of The Headcount Solution
    Image of The Headcount Solution

    How to Cut Compensation Costs and Keep Your Best People

    by N Fredric Crandall, Marc J. Wallace Jr.

    Layoffs should always be the last resort of any company requiring deep cost-cutting measures. The authors present a seven-step plan for cutting compensation costs. In this plan, layoffs are just the third of three cost-cutting strategies. If layoffs become necessary, the authors provide hints on treating employees with respect and dignity, and keeping valuable employees in the organization.

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  • Image of Voice Power
    Image of Voice Power

    Using Your Voice to Captivate, Persuade, and Command Attention

    by Renee Grant-Williams

    While everyone has a voice, not every voice is one that gets attention — a personal weakness often overlooked. The concept of “dressing for success” — creating the right appearance — is second nature by now. However, most people are unaware that their voices account for one-third of the total impression they make on others (the other factors are appearance and message). In this summary, Renee Grant-Williams, who has worked with U.S. senators, business executives and sales professionals, as well

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  • Image of How Organizations Work
    Image of How Organizations Work

    Taking a Holistic Approach to Enterprise Health

    by Alan P. Brache

    Organizations are like humans. Each organ, muscle, bone, and nerve plays a unique part within the whole. A strong contribution from one component can’t make up for deficiencies in others, and understanding each component doesn’t explain the health of the whole person. Body functions are integrated and their interactions are as important as their individual roles. So are the different functions in an organization. This summary shows you how to take a holistic approach to organizational wellness b

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  • Image of First Among Equals
    Image of First Among Equals

    How to Manage a Group of Professionals

    by David H. Maister, Patrick J. McKenna

    Managing people is difficult, particularly when you are tasked with leading a group of confident, intelligent professionals — often used to working with a certain amount of autonomy — to accomplish some task or essential goal. Group leaders must be skilled not only in management basics (delegation, decision-making, running meetings, and so forth), but also in the “softer” skills of inspirational leadership practices. Crammed with concrete advice and practical applications and examples, ...

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  • Image of The Quest For Global Dominance
    Image of The Quest For Global Dominance

    Transforming Global Presence into Global Competitive Advantage

    by Vijay Govindarajan, Anil K. Gupta

    Worldwide market opportunities are available and the authors say that establishing a global presence is not enough. Describing how a global mindset is necessary to rethink who target customers are and what value should be delivered to them, The Quest for Global Dominance explains howcompanies can identify and develop the opportunities for value creation to gain competitive advantage.

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  • Image of The War For Talent
    Image of The War For Talent

    by Ed Michaels, Beth Axelrod, Helen Handfield-Jones

    The authors say employers must develop talent through the efforts of every leader in a company. These efforts must address people management with as much effort and commitment as a company puts into its customer management. Their book shows organizations how to take a proactive approach to recruitment and make talent development part of the company’s goals, as well as how to differentiate the best and brightest from low- to mid-level performers.

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  • Image of Speed Review: Discover Your Sales Strengths
    Image of Speed Review: Discover Your Sales Strengths

    How the World's Greatest Salespeople Develop Winning Careers

    by Benson Smith, Tony Rutigliano

    Warner Business, 244 pages

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  • Image of Leading Change
    Image of Leading Change

    by James O'Toole

    James O'Toole shows that leadership based on integrity, honesty, and respect is the only way to gain the commitment and loyalty of your people and effect change. This is must reading for change agents.

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