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  • Image of What Would Google Do?
    Image of What Would Google Do?

    by Jeff Jarvis

    A Soundview Featured Book Review
    In a book that’s one part prophecy, one part thought experiment, one part manifesto, and one part survival manual, internet impresario and blogging pioneer Jeff Jarvis reverse pioneers Google –– the fastest growing company in history –– to discover forty clear and straightforward rules to manage and live by.

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  • Image of Be A Shortcut
    Image of Be A Shortcut

    The Secret Fast Track to Business Success

    by Scott Halford

    Shortcuts are individuals and companies that function like lifelines to the people and organizations that most depend on them. They are available when needed, they humbly perform tasks without complaint, they are masters of their own specific skill, and they always present a positive attitude. Great Shortcuts are able to make time for things about which they are passionate. They use that same efficiency and passion in the workplace, making other people's jobs easier, creating a better...

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  • Image of The Innovator's Prescription
    Image of The Innovator's Prescription

    A Disruptive Solution for Health Care

    by Jason Hwang, Clayton M. Christensen, Jerome Grossman

    Our health care system is in critical condition. Each year, fewer Americans can afford it, fewer businesses can provide it, and fewer government programs can promise it for future generations. We need a cure, and we need it now. Harvard Business School’s Clayton M. Christensen presents a comprehensive analysis of the strategies that will improve health care and make it affordable. Christensen applies the principles of disruptive innovation to the broken health care system with two pioneers...

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  • Image of Crucial Conversations
    Image of Crucial Conversations

    Tools for Talking When Stakes Are High

    by Joseph Grenny, Al Switzler, Ron McMillan, Kerry Patterson

    If you feel stuck — in a relationship, in your career, at home — chances are a crucial conversation is keeping you there. This New York Times bestseller will help you handle crucial conversations — conversations that occur when the stakes are high, emotions run strong, and opinions vary. With crucial conversations skills, you'll be able to: prepare for high-stakes situations with a proven technique; transform anger and hurt feelings into powerful dialogue; make it safe to talk about almost...

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  • Image of The Levity Effect
    Image of The Levity Effect

    Why it Pays to Lighten Up

    by Adrian Gostick, Scott Christopher

    The Levity Effect uses serious science to reveal the remarkable power of humor and fun in business. Science proves it — fun is good for business! Based on 10 years of extensive research, the authors argue against business tradition to reveal the powerful bottom-line benefits of leading with levity. With interviews, exercises and case studies, the book reveals how humor in the workplace will help you communicate messages, build camaraderie, and encourage creativity for a better wor

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  • Image of The Power of Impossible Thinking
    Image of The Power of Impossible Thinking

    Transform the Business of Your Life and the Life of Your Business

    by Yoram (Jerry) Wind, Colin Crook

    The ability to see the world differently can create significant opportunities, as companies such as Southwest Airlines, FedEx, Charles Schwab and others have demonstrated. But even successful models can ultimately become a prison if they limit your ability to make sense of a changing world, in the way that major airlines failed to fully recognize the threat of upstarts such as Ryanair or that music companies failed to see the opportunities and threats of music file sharing.

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  • Image of Does IT Matter?
    Image of Does IT Matter?

    Information Technology and the Corrosion of Competitive Advantage

    by Nicholas Carr

    In a May 2003 article in the Harvard Business Review entitled “IT Doesn’t Matter,” Nicholas G. Carr introduced the idea that information technology (IT) does not provide a competitive advantage to companies in a strategic manner. In Does IT Matter?, Carr argues that IT has become a commodity, and because the very nature of strategy requires differentiation, IT cannot possibly qualify. IT can be used to supplement and improve strategy implementation, but it is not the foundation of a com

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  • Image of Thin on Top
    Image of Thin on Top

    Why Corporate Governance Matters and How to Measure and Improve Board Performance

    by Bob Garratt

    Given the high-level scandals of recent years, companies are concerned that corporate boards not only make decisions that improve a company’s profitability, but that they conduct their activities in an organized, efficient and ethical manner. In Thin on Top, Bob Garratt, chairman of the board of a consultancy that specializes in director development and strategic thinking, discusses the current condition of corporate boards, dispels troublesome myths, and gives step-by-step recommendations on ho

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  • Image of Lateral Marketing
    Image of Lateral Marketing

    New Techniques for Finding Breakthrough Ideas

    by Fernando deBes, Philip Kotler

    In a consumer economy saturated with homogenous products and customers who are more and more immune to advertising messages, traditional vertical marketing — with its emphasis on market segmentation and brand proliferation — is failing us. There is a better way to reach consumers, to create innovative products and markets that don’t yet exist, and to gain a real competitive advantage: lateral marketing. In Lateral Marketing, marketing experts Philip Kotler and Fernando Trias de Bes show

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