Browse Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

  • Image of Bridging the Culture Gap
    Image of Bridging the Culture Gap

    A Practical Guide to International Business Communication

    by Penny Carte, Chris Fox

    Bridging the Culture Gap is based on the real-life business situations of the authors’ many international clients. Featuring numerous case studies, cultural preference scales and practical tips, this summary helps those of any nationality to become better communicators. Whether you are planning to give a presentation to a cross-cultural group or about to negotiate with an overseas client, the advice of international training experts Penny Carté and Chris Fox can help you ensure that you

    View Details

  • Image of The Prime Solution
    Image of The Prime Solution

    Close the Value Gap, Increase Margins, and Win the Complex Sale

    by Jeff Thull

    According to sales expert Jeff Thull, to succeed in value creation, you must have technical expertise in service and support, you must know how to sell your wares to needy customers, and you must be able to position your company as a “sole source” to customers over time. These are the essential tenets of The Prime Solution: a detailed explanation of how businesses can close the value gap that separates the value that is promised to customers from the actual value achieved.

    View Details

  • Image of The 8th Habit
    Image of The 8th Habit

    From Effectiveness to Greatness

    by Stephen R. Covey

    For individuals and organizations, excellence is no longer merely an option — survival requires it. But to thrive, excel and lead in our Knowledge Worker Age, we must move beyond effectiveness to greatness. Leadership guru Stephen Covey writes that accessing a higher level of human genius and motivation requires a sea change in thinking: a new mind-set and skill set — in short, an additional habit to those featured in his book The 7 Habits of Highly Effective People.

    View Details

  • Image of Becoming a Category of One
    Image of Becoming a Category of One

    How Extraordinary Companies Transcend Commodity and Defy Comparison

    by Joe Calloway

    These days, so many companies strive to fit into a niche that they must elbow their way past a mass of competitors to do so. Why strive to be a leader in your category when you can create a different category and be the only one in it? Such are the lessons to be learned in Becoming a Category of One. By using consultant Joe Calloway’s tips and advice, you can avoid being “commoditized” and differentiate yourself and your business from your competitors simply by shifting focus to your cu

    View Details

  • Image of The Third Opinion
    Image of The Third Opinion

    How Successful Leaders Use Outside Insight to Create Superior Results

    by Dr. Saj-Nicole A. Joni

    In recent years, authority has given way to influence. In The Third Opinion, Dr. Saj-nicole A. Joni explores how this raising of the leadership bar has given way to an even greater challenge for leaders — determining to whom they can turn when experienced, trustworthy advice is required. Some leaders might turn to colleagues inside the organization for help; others might call upon a trusted adviser outside the company. There is, however, another opinion for which most people never ask:

    View Details

  • Image of Leading Change
    Image of Leading Change

    by James O'Toole

    James O'Toole shows that leadership based on integrity, honesty, and respect is the only way to gain the commitment and loyalty of your people and effect change. This is must reading for change agents.

    View Details

Recently Viewed Categories