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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Delivering Happiness
    Image of Delivering Happiness

    A Path to Profits, Passion and Purpose

    by Tony Hsieh

    In 1999, Tony Hsieh sold LinkExchange, the company he co-founded, to Microsoft for $265 million. He then joined Zappos as an adviser and investor, and eventually became CEO. In Delivering Happiness, Hsieh shares the different lessons he has learned in business and life, from starting a worm farm to running a pizza business, through LinkExchange, Zappos, and more.

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  • Image of B2B Street Fighting
    Image of B2B Street Fighting

    Three Counterpunches to Change the Negotiation Conversation

    by Brian Dietmeyer

    Based on six years of research and 15 years of practical application and consulting on over 20,000 B2B negotiations in nearly 50 countries, B2B Street Fighting will redefine how you think about negotiation. B2B Street Fighting by Brian J. Dietmeyer shows you how to change the negotiation conversation from the price of your products and services to the value of your solutions, and build value for you and your customers in every deal.

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  • Image of Bringing Out the Best in People
    Image of Bringing Out the Best in People

    How to Apply the Astonishing Power of Positive Reinforcement

    by Aubrey Daniels

    Daniels, a psychologist, knows what keeps people working at peak performance: positive reinforcement. It takes more than a few pats on the back, however. Learn this method and watch your people soar.

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  • Image of The Challenger Sale
    Image of The Challenger Sale

    Taking Control of the Customer Conversation

    by Brent Adamson, Matthew Dixon

    Based on a study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, but only one-the Challenger- delivers consistently.

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  • Image of The Courage to Act
    Image of The Courage to Act

    Five Factors of Courage to Transform Business

    by Merom Klein, Rod Napier

    In workplaces where jobs change constantly, having the courage to speak and hear the truth, inspire hope, take a stand and trust in relationships is what defines high performers. With powerful examples of courage in action, The Courage to Act explores the skills you need to embrace change and capitalize on opportunities, inspire courage in your teammates, and respond to your own personal moments of truth with the courage to push ahead and make the right things happen.

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  • Image of Speed Review: A Factory of One
    Image of Speed Review: A Factory of One

    Applying Lean Principles to Banish Waste and Improve Your Personal Performance

    by Daniel Markovitz

    CRC Press, 159 pages

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