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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Mastery
    Image of Mastery

    The Keys to Success and Long-Term Fulfillment

    by George Leonard

    A Soundview Featured Book Review
    This unique book is the business equivalent of a master class from a black-belt martial artist. Leonard, a practitioner of aikido, helps executives understand the five essential keys to mastery. Executives can learn the methods to achieve greatness and find harmony between a successful career and fulfilling personal life.

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  • Image of Judgment
    Image of Judgment

    How Winning Leaders Make Great Calls

    by Noel Tichy, Warren Bennis

    Whether you’re discussing former United States presidents, Fortune 500 CEOs, military generals or college hockey coaches, leaders are remembered for their best and worst judgment calls. According to business gurus Tichy and Bennis, it is a leader’s judgment that can determine the fate of the entire organization.

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  • Image of Intellectual Property
    Image of Intellectual Property

    The Tough New Realities That Could Make or Break Your Business

    by Paul Goldstein

    Intellectual property. The term itself suggests the nature of the challenge. How can a product of the mind become the subject of precise, bound property rights? Elusive as intellectual property boundaries are, the business value they secure are enormous, according to author Paul Goldstein.

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  • Image of Influencer
    Image of Influencer

    The Power to Change Anything

    by David Maxfield, Joseph Grenny, Kerry Patterson, Ron McMillan, Al Switzler

    From the authors that brought you Crucial Confrontations comes their thought-provoking look at how individuals –– no matter who they are –– can become the type of influencers that are bringing about change in the world. Influencer takes readers on a journey across the globe, showing them how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible.

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  • Image of Speed Review: Igniting Gen B & Gen V
    Image of Speed Review: Igniting Gen B & Gen V

    The New Rules of Engagement for Boomers, Veterans, and Other Long- Termers on the Job
    Davies and Black

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