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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Consider
    Image of Consider

    Harnessing the Power of Reflective Thinking in Your Organization

    by Daniel Patrick Forrester

    “Stop, think, and don’t do something stupid!” This is the warning Dr. Robert Bea drills into his civil and environmental engineering students at the University of California in Berkeley. There is an intangible and invisible marketplace within our lives today where the products traded are fourfold: attention, distraction, data and meaning. The stories and examples within Consider by Daniel Patrick Forrester demonstrate that the best decisions, insights, ideas and outcomes result when...

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  • Image of Customer Centricity
    Image of Customer Centricity

    Focus on the Right Customers for Strategic Advantage

    by Peter Fader

    Overturning some of our most fundamental beliefs about customer service, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers by focusing on the needs of your most valuable customers.

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  • Image of The 20% Doctrine
    Image of The 20% Doctrine

    How Tinkering, Goofing Off, and Breaking the Rules at Work Drive Success in Business

    by Ryan Tate

    Gawker tech-blogger and journalist Ryan Tate reveals insight on how businesses can inspire greater creativity and productivity by allowing their employees to pursue their own passions at work. In The 20% Doctrine, Tate examines how companies large and small can incubate valuable innovative advances by making small, specific changes to how work time is approached within their corporate cultures. The concept of “20% Time” originated at Google, but Tate takes examples...

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  • Image of Turn the Ship Around!
    Image of Turn the Ship Around!

    How to Create Leadership at Every Level

    by L. David Marquet

    From the vantage point of the commander of the USS Santa Fe, read how the crew completely turned the ship around, going from worst to first by questioning many of our basic leadership assumptions and shifting from take-control authority to give-control empowerment. Share the author's insights as the crew gains unprecedented decision making authority, the risks of doing so, and the reward of an exponentially more effective and more resilient organization. Learn how to achieve...

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  • Image of HR From the Outside In
    Image of HR From the Outside In

    Six Competencies for the Future of Human Resources

    by Wayne Brockbank, Dave Ulrich, Mike Ulrich, Jon Younger

    Can HR Deliver value to "the business"? Yes, it can, and it must. This book is filled with tips for guiding and empowering HR professionals — and entire departments — so that HR might bring benefits of a different kind to everyone in your organization. HR From the Outside In will teach you: the six key HR competencies; how to develop HR professionals to be high-performers; how to structure an HR department that delivers maximum value; and what it takes...

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  • Image of The Accidental Creative
    Image of The Accidental Creative

    How to Be Brilliant at a Moment's Notice

    by Todd Henry

    It isn't enough to just do your job anymore. In order to thrive in today's marketplace, all of us, regardless of our role, have to be ready to generate brilliant ideas on demand. The Accidental Creative teaches effective practices that support your creative process. You'll discover how to: focus in on your most critical work and reclaim your attention; develop stimulating relationships that will lead to creative insights; effectively manage your energy so that you are always ready to...

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