Browse Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

    View Details

  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

    View Details

  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

    View Details

  • Image of Smart Money Decisions
    Image of Smart Money Decisions

    Why You Do What You Do with Money (and How to Change for the Better)

    by Max Bazerman

    Renowned for his work in decision making and negotiation, Bazerman examines how we approach our decisions about money — and why we often make the wrong decisions.

    View Details

  • Image of Powerful Conversations
    Image of Powerful Conversations

    How High Impact Leaders Communicate

    by Phil Harkins

    Leadership expert Harkins shows how leaders can impact growth and productivity in their companies through the techniques of powerful conversations. Based on years of study with Fortune 500 leaders.

    View Details

  • Image of My Years With General Motors
    Image of My Years With General Motors

    by Alfred Sloan

    Alfred Sloan wrote a winning book that's as fresh and clear today as it was in the days when he headed General Motors. Share Sloan's helpful insights into a long list of business topics.

    View Details

  • Image of The Hungry Spirit
    Image of The Hungry Spirit

    A Quest for Purpose in the Modern World

    by Charles Handy

    This talented (and wealthy) author urges you to look beyond wealth for your satisfactions. Know when you have enough money, he advises, then turn to leaving something for the world behind you. All of us, even Bill Gates, can discover something about values from this.

    View Details

Recently Viewed Categories