Browse Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

1of2 Next
  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

    View Details

  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

    View Details

  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

    View Details

  • Image of Stop Workplace Drama
    Image of Stop Workplace Drama

    Train Your Team to Have No Complaints, No Excuses and No Regrets

    by Marlene Chism

    Gossip. Power struggles. Poor team coordination. These are all symptoms of workplace drama. They're the obstacles that can drain your company of its best talent, get in the way of true productivity and profit, and eat away at the effectiveness of your organization. In Stop Workplace Drama, Marlene Chism shows how to change the way you and your organization confront and work through problems, implement effective management strategies in a drama-filled organization, and find new...

    View Details

  • Image of Enchantment
    Image of Enchantment

    The Art of Changing Hearts, Minds and Actions

    by Guy Kawasaki

    Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships, converts hostility into civility and changes skeptics into believers. This book explains all the tactics you need to prepare and launch an enchantment campaign; to get the most from both push and pull technologies; and to enchant your customers, your employees, and even your boss.

    View Details

  • Image of Fierce Leadership
    Image of Fierce Leadership

    A Bold Alternative to the Worst "Best" Practices of Business Today

    by Susan Scott

    In Fierce Leadership, Susan Scott teaches us how to spot the worst "best" practices in our organizations using a technique she calls the "squid" eye. With fierce new approaches to everything from employee feedback to corporate diversity to customer relations, Scott offers fresh and surprising alternatives to six of the so-called best practices permeating today's business.

    View Details

  • Image of The Power Presenter
    Image of The Power Presenter

    Technique, Style, and Strategy from America’s Top Speaking Coach

    by Jerry Weissman

    Jerry Weissman is the presentations coach to Microsoft, Cisco Systems, and many of America's top executives, including founding Yahoo CEO Tim Koogle, Intuit founder Scott Cook, Netflix founder and CEO Reed Hastings, and many others. Now America's top coach reveals the same powerful strategies he teaches to CEOs in expensive private sessions. Learn why your body language and voice are more important than your words, how to present with poise and confidence naturally, and how to connect with...

    View Details

  • Image of Leadership in the Era of Economic Uncertainty
    Image of Leadership in the Era of Economic Uncertainty

    The New Rules for Getting the Right Things Done in Difficult Times

    by Ram Charan

    Today’s business environment is challenging if not downright dangerous. Business advisor and best-selling author Ram Charan describes steps you can take right now to steer your organization away from the pitfalls and position it for a new future. You'll find practical techniques that will help you cope with cash and credit crunches, shrinking budgets, collapsing markets, sinking morale, disappearing suppliers and nervous stakeholders. And Charan will show you where to find –– and how to...

    View Details

  • Image of The Three Laws of Performance
    Image of The Three Laws of Performance

    Rewriting the Future of Your Organization and Your Life

    by Dave Logan, Steve Zaffron

    How do companies –– in different countries and industries –– all achieve breakthrough performance when the odds are stacked against them? The answer: By applying The Three Laws of Performance and thereby re-writing their futures. Authors Steve Zaffrron and Dave Logan crack the code on rewriting the future for people and organizations, elevating performance to unprecedented levels.

    View Details

1of2 Next

Recently Viewed Categories