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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of The Snowball
    Image of The Snowball

    by Alice Schroeder

    A Soundview Featured Book Review
    This is the book recounting the life and times of one of the most respected men in the world, Warren Buffett. The Legendary Omaha investor has never written a memoir, but now has allowed one writer, Alice Schroeder, unprecedented access to explore directly with him and those close to him his work, opinions, struggles, triumphs, follies and wisdom.  The result is a personally revealing and complete biography of the man known everywhere as

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  • Image of Outliers
    Image of Outliers

    The Story of Success

    by Malcolm Gladwell

    A Soundview Featured Book Review
    Malcolm Gladwell's Outliers examines the commonality of successful people and organizations and investigates as to why some of the world's greatest achievers are beneficiaries of hidden advantages.

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  • Image of Making the Number
    Image of Making the Number

    How to Use Sales Benchmarking to Drive Performance

    by Aaron Bartels, Greg Alexander, Mike Drapeau

    Comparing a sales force to those of relevant peers leads to many opportunities to improve performance. Making the Number will show you and your sales team how to crush the competition. The authors take readers through their five-step methodology, showing how to select metrics; gather, compute, and compare external and internal data; and then actually use the data. Whether you’re a sales rep, a manager, or a CEO, this book will show you a better way to make your number.

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  • Image of Reality Check
    Image of Reality Check

    The Irreverent Guide to Outsmarting, Outmanaging, and Outmarketing Your Competition

    by Guy Kawasaki

    For a quarter of a century, Guy Kawasaki –– entrepreneur, evangelist, venture capitalist, blogger and guru –– has cast an irreverent eye on the dubious trends, sketchy theories, crackpot jargon, and outright foolishness of what so often passes for business today. Too many people frantically chase the Next Big Thing only to discover that all they’ve made is the Last Big Mistake. Reality Check is Kawasaki’s all-in-one guide for starting and operating great organizations - ones that ...

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  • Image of The No Asshole Rule
    Image of The No Asshole Rule

    Building a Civilized Workplace and Surviving One That Isn't

    by Robert I. Sutton

    The No Asshole Rule provides a compelling inquiry into the difficult challenge of having to work with other human beings, and what you can do about it. Author Robert I. Sutton, Ph.D., provides readers with practical ideas for what they can do about a poisonous work environment and how they can survive the people who inhabit it. The No Asshole Rule sheds real analytical light on how this ongoing problem ruins morale, lowers productivity and can truly devastate a company's cultur

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  • Image of The Oz Principle
    Image of The Oz Principle

    Getting Results Through Individual and Organizational Accountability

    by Craig Hickman, Tom Smith, Roger Connors

    This summary details how people and organizations, armed with attitudes of accountability, can overcome the obstacles, excuses and biases that keep them from getting the results they want.

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