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  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

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  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

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  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

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  • Image of Mavericks at Work
    Image of Mavericks at Work

    Why the Most Original Minds in Business Win

    by William Taylor, Polly LaBarre

    A Soundview Featured Book Review
    The old adage of “business as usual” is beginning to lose its steam as the old guard loses its ground and the new guard, or mavericks, begin to take control. In a world where innovation is becoming more of a necessity and less a pleasant surprise, the only way to stand out from the crowd is to stand for something truly original.

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  • Image of Leading With Character
    Image of Leading With Character

    Stories of Valor and Virtue and the Principles They Teach

    by John J. Sosik

    Leading With Character offers a unique collection of fascinating stories about 25 famous leaders from business, history and pop culture such as John F. Kennedy, Brian Wilson, Rosa Parks, Joe Namath, Pat Tillman and Nelson Mandela to name a handful.

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  • Image of Wikinomics
    Image of Wikinomics

    How Mass Collaboration Changes Everything

    by Don Tapscott, Anthony D. Williams

    Using the collaborative-software “wiki” concept as their theme, the authors address how the Internet’s social network offers new, decentralized ways to produce content, goods, services and profit.

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  • Image of Why Leaders Can't Lead
    Image of Why Leaders Can't Lead

    The Unconscious Conspiracy Continues

    by Warren Bennis

    Simply managing isn't enough any longer, says author Bennis. Here are the steps you can take today to become a leader. The first one: Don't believe that "leaders are born, not made."

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