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  • Image of The Behavior Breakthrough
    Image of The Behavior Breakthrough

    Leading Your Organization to a New Competitive Advantage

    by Steve Jacobs

    In The Behavior Breakthrough, organizational behavior expert Steve Jacobs and his colleagues explain the quiet revolution that is underway in pioneering and successful organizations.

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  • Image of Relationship Economics
    Image of Relationship Economics

    Transform Your Most Valuable Business Contacts Into Personal and Professional Success

    by David Nour

    Based on David Nour’s global speaking and consulting engagements, Relationship Economics reveals that success comes from investing in people for extraordinary returns. Three major types of relationships are explained –– personal, functional and strategic –– including how to focus on each to fuel enterprise growth. Nour introduces new concepts in relationship management that can increase your ability to turn valuable business contacts into personal and professional success.

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  • Image of ENGAGED!
    Image of ENGAGED!

    Outbehave Your Competition to Create Customers for Life

    by Gregg Lederman

    In ENGAGED! Gregg Lederman teaches how to design and implement a sustainable culture and customer experience. Practical and useful tools, including the ENGAGED Index, demonstrate how to communicate expectations for living the brand, measure to establish visibility and accountability, and ultimately create customers for life. Lederman’s message of “Managing the Experience” has already transformed the culture in many leading companies.

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  • Image of The Fearless Front Line
    Image of The Fearless Front Line

    The Key to Liberating Leaders to Improve

    by Ray Attiyah

    The Fearless Front Line is a call to action for leaders to set a standard of fearlessness where their frontline workers take pride in and take ownership of their critical roles. This, in turn, frees leaders to focus on the big-picture, bold strategies that can improve and grow the business. Ray Attiyah’s proven Run-Improve-Grow model for continuous improvement will stimulate a culture of consistent growth and constant innovation.

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  • Image of Confidence
    Image of Confidence

    How Winning Streaks and Losing Streaks Begin and End

    by Rosabeth Moss Kanter

    Presidents, managers, coaches and even individuals have the power to choose how they deal with a loss, and whether they are going to allow it to be the beginning of a trend, or have the confidence to learn how to win next time. By studying winning and losing teams, companies and organizations, Harvard Business School Professor Rosabeth Moss Kanter has found the keys to confidence and the way to find it when it is lost. Confidence presents the new theory and practice of success, and expl

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  • Image of First in Thirst
    Image of First in Thirst

    How Gatorade Turned the Science of Sweat Into a Cultural Phenomenon

    by Darren Rovell

    First in Thirst chronicles the rise of the sports-drink industry and the near-monopoly that Gatorade has built and maintained through savvy marketing and branding strategies. In this summary, business journalist Darren Rovell offers an inside look at the negotiations, battles, lawsuits, mergers and acquisitions, product strategies, lucky breaks, and even the missteps that have attended Gatorade’s reign as the 800-pound gorilla of the sports-drink scene.

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  • Image of Managing Customers as Investments
    Image of Managing Customers as Investments

    The Strategic Value of Customers in the Long Run

    by Donald Lehmann, Sunil Gupta

    In Managing Customers as Investments, business professors Sunil Gupta and Donald R. Lehmann offer a set of tools that shows you the correlation between your customer assets and the value of your firm. They explain the triggers that drive this value, and how to better manage your customers and, as a result, your shareholders’ wealth. They unlock the metrics, show you where you are and where you’re going, and provide you with the tools and tips to make your customer-related efforts more e

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