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  • Image of Groundswell
    Image of Groundswell

    Winning in a World Transformed by Social Technologies

    by Charlene Li, Josh Bernoff

    A Soundview Featured Book Review
    The groundswell is defined as a social trend in which people are using technologies to get what they need from each other instead of from companies. The authors explain the groundswell and then lay out basic tools to understand it. The final section of Groundswell shows how you can successfully make use of the groundswell within your company now and in the future. Solid research backs up this timely book.

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  • Image of Personality Not Included
    Image of Personality Not Included

    Why Companies Lose Their Authenticity--And How Great Brands Get it Back

    by Rohit Bhargava

    Personality can make your customers passionate about your brand. Personality inspires trust, and trust can build customer loyalty. In this social media era where identities are shaped as much by perception as communication, marketing becomes more about building relationships with customers than about traditional selling. Rohit Bhargava details the theory of personality and explains how to put it into action effectively.

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  • Image of The New Age of Innovation
    Image of The New Age of Innovation

    Driving Cocreated Value Through Global Networks

    by CK Prahalad, MS Krishnan

    In the new age of innovation and corporate growth, business processes must be able to smoothly connect consumers and resources and at the same time manage the necessities that ensure efficiency and flexibility. Managers must become skilled at real-time actions that are event and consumer specific. Leaders will need to imagine and inspire. To accomplish the transformation that companies are faced with in order to compete globally, Prahalad and Krishnan offer a strategic plan.

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  • Image of Mastery
    Image of Mastery

    The Keys to Success and Long-Term Fulfillment

    by George Leonard

    A Soundview Featured Book Review
    This unique book is the business equivalent of a master class from a black-belt martial artist. Leonard, a practitioner of aikido, helps executives understand the five essential keys to mastery. Executives can learn the methods to achieve greatness and find harmony between a successful career and fulfilling personal life.

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  • Image of Judgment
    Image of Judgment

    How Winning Leaders Make Great Calls

    by Noel Tichy, Warren Bennis

    Whether you’re discussing former United States presidents, Fortune 500 CEOs, military generals or college hockey coaches, leaders are remembered for their best and worst judgment calls. According to business gurus Tichy and Bennis, it is a leader’s judgment that can determine the fate of the entire organization.

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  • Image of Intellectual Property
    Image of Intellectual Property

    The Tough New Realities That Could Make or Break Your Business

    by Paul Goldstein

    Intellectual property. The term itself suggests the nature of the challenge. How can a product of the mind become the subject of precise, bound property rights? Elusive as intellectual property boundaries are, the business value they secure are enormous, according to author Paul Goldstein.

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  • Image of Influencer
    Image of Influencer

    The Power to Change Anything

    by David Maxfield, Joseph Grenny, Kerry Patterson, Ron McMillan, Al Switzler

    From the authors that brought you Crucial Confrontations comes their thought-provoking look at how individuals –– no matter who they are –– can become the type of influencers that are bringing about change in the world. Influencer takes readers on a journey across the globe, showing them how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible.

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  • Image of Speed Review: Igniting Gen B & Gen V
    Image of Speed Review: Igniting Gen B & Gen V

    The New Rules of Engagement for Boomers, Veterans, and Other Long- Termers on the Job
    Davies and Black

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  • Image of The Trillion Dollar Meltdown
    Image of The Trillion Dollar Meltdown

    Easy Money, High Rollers, and the Great Credit Crash

    by Charles R. Morris

    The Trillion Dollar Meltdown explains the arcane financial instruments, chicanery, policy misjudgments, dogmas and delusions that created the greatest credit bubble in world history. It also warns that continual denial and concealment could cause the crisis to stretch out for years if financial and government leaders continue to downplay the problem. Charles Morris helps readers understand how the world economy has been put on the brink — and the radically reshaped political/econo

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