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  • Image of Content Inc.
    Image of Content Inc.

    How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

    by Joe Pulizzi

    Joe Pulizzi, founder of several startups, reverse-engineers the traditional entrepreneurial model for success by shifting focus from first creating a product to getting customers first and then developing products.

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  • Image of The Machine
    Image of The Machine

    A Radical Approach to the Design of the Sales Function

    by Justin Roff-Marsh

    Sales management radical Justin Roff-Marsh presents a nontraditional sales approach that incorporates the division of labor, in which sales responsibility shifts from autonomous agents to a centrally coordinated team to build more efficient sales functions.

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  • Image of On Fire at Work
    Image of On Fire at Work

    How Great Companies Ignite Passion in Their People Without Burning Them Out

    by Eric Chester

    Business success is directly related to the quality of the employees. Eric Chester reveals the seven cultural pillars that today’s leading employers focus on to attract and retain top talent: compensation, alignment, atmosphere, growth, acknowledgment, communication and autonomy.

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  • Image of Powerful Proposals
    Image of Powerful Proposals

    21 Things You Need to Know to Hit the Ground Running

    by David G. Pugh, Terry R. Bacon

    "Powerful Proposals" gives businesses proven strategies for creating customer-centered documents that outshine the competition every time.

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  • Image of Primal Teams
    Image of Primal Teams

    Harnessing the Power of Emotions to Fuel Extraordinary Performance

    by Jackie Barretta

    Primal Teams shows how anyone can control potentially damaging emotions, while triggering the kind of passion and energy that supercharge performance.

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  • Image of Mastery
    Image of Mastery

    The Keys to Success and Long-Term Fulfillment

    by George Leonard

    A Soundview Featured Book Review
    This unique book is the business equivalent of a master class from a black-belt martial artist. Leonard, a practitioner of aikido, helps executives understand the five essential keys to mastery. Executives can learn the methods to achieve greatness and find harmony between a successful career and fulfilling personal life.

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  • Image of Judgment
    Image of Judgment

    How Winning Leaders Make Great Calls

    by Noel Tichy, Warren Bennis

    Whether you’re discussing former United States presidents, Fortune 500 CEOs, military generals or college hockey coaches, leaders are remembered for their best and worst judgment calls. According to business gurus Tichy and Bennis, it is a leader’s judgment that can determine the fate of the entire organization.

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  • Image of Intellectual Property
    Image of Intellectual Property

    The Tough New Realities That Could Make or Break Your Business

    by Paul Goldstein

    Intellectual property. The term itself suggests the nature of the challenge. How can a product of the mind become the subject of precise, bound property rights? Elusive as intellectual property boundaries are, the business value they secure are enormous, according to author Paul Goldstein.

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  • Image of Influencer
    Image of Influencer

    The Power to Change Anything

    by David Maxfield, Joseph Grenny, Kerry Patterson, Ron McMillan, Al Switzler

    From the authors that brought you Crucial Confrontations comes their thought-provoking look at how individuals –– no matter who they are –– can become the type of influencers that are bringing about change in the world. Influencer takes readers on a journey across the globe, showing them how seemingly “insignificant” people are making incredibly significant improvements in solving problems others would think impossible.

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