Browse Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

1of2 Next
  • Image of The Innovative Sale
    Image of The Innovative Sale

    Unleash Your Creativity for Better Customer Solutions and Extraordinary Results

    by Mark Donnolo

    Sales and creativity expert Mark Donnolo details six Innovative Sale principles –– pattern, variety, unity, contrast, movement and harmony –– that can be used to create better value propositions and assess your team’s Creative Quotient for Sales. This guide will help you incorporate creativity into your sales practices and better understand your customers.

    View Details

  • Image of Brief
    Image of Brief

    Make a Bigger Impact by Saying Less

    by Joseph McCormack

    Senior marketing executive Joseph McCormack offers a step-by-step approach to getting to the point quickly and delivering every message with maximum impact. Brief describes how to use BRIEF maps, narratives and visual media to make your message more compelling. A master of brevity says less and gets more done –– learn how.

    View Details

  • Image of Judgment on the Front Line
    Image of Judgment on the Front Line

    How Smart Companies Win By Trusting Their People

    by Chris DeRose, Noel Tichy

    Management experts Chris DeRose and Noel M. Tichy explain why frontline employees are so important and why it is crucial to involve them in decision making. Judgment on the Front Line provides a five-step process for building a frontline-focused organization and includes examples of frontline leadership in action.

    View Details

  • Image of Who's in the Room?
    Image of Who's in the Room?

    How Great Leaders Structure and Manage the Teams Around Them

    by Bob Frisch

    At the top of every organization chart lies a myth — that the boss and senior management team make all the critical decisions together. In reality, most decisions are actually made by the boss and an inner circle of confidants — a "team with no name" that exists outside formal processes. This gap between the myth and reality of decision making causes significant problems. In Who's in the Room? Bob Frisch provides a unique perspective to this widely misunderstood...

    View Details

  • Image of Speaking as a Leader
    Image of Speaking as a Leader

    How to Lead Every Time You Speak — From Boardrooms to Meeting Rooms, From Town Halls to Phone Calls

    by Judith Humphrey

    Whether it's among colleagues at lunch or an audience of a thousand, a leader's role is to move and inspire others. It's not only the big occasions that test a leader's mettle, but the little ones as well — in a casual conversation in the elevator, in phone calls, or one of many incidental, seemingly "insignificant" interactions in everyday work life. Written by one of the world's leading communications coaches, Speaking as a Leader shows you how to make the most of...

    View Details

  • Image of What Matters Now
    Image of What Matters Now

    How to Win in a World of Relentless Change, Ferocious Competition and Unstoppable Innovation

    by Gary Hamel

    What Matters Now is Gary Hamel's impassioned plea to rethink the fundamental assumptions we have about management, the meaning of work, and organizational life. He asks, "What are the fundamental, make-or-break issues that will determine whether your organization thrives or dives in the years ahead?" The answer is found in five paramount issues: values, innovation, adaptability, passion, and ideology.

    View Details

  • Image of The Contrarian’s Guide to Leadership
    Image of The Contrarian’s Guide to Leadership

    by Steven B. Sample

    Steven Sample, president of the University of Southern California (USC), has the leadership skills that have helped the school to receive international recognition as a successfully growing organization. In his book, Sample has compiled the skills and tactics required by leaders who want to improve their organizations and their ability to lead. His unconventional approach to leadership offers a plethora of new ideas about making better decisions, using time wisely, picking top staffers, reading

    View Details

  • Image of Slack
    Image of Slack

    Getting Past Burnout, Busywork, and the Myth of Total Efficiency

    by Tom DeMarco

    If you think that getting your employees to rapidly move between tasks is making your organization more effective and productive, think again. Efficiency expert Tom DeMarco challenges many of the most popular management theories by demonstrating how they are inappropriate for today’s knowledge-worker-based economy. In Slack, he shows companies how constant overtime and aggressive schedules work against their effectiveness and their ability to compete in the global marketplace. For organ

    View Details

  • Image of B2B
    Image of B2B

    How to Build a Profitable E-Commerce Strategy

    by Michael J. Cunningham

    From new relationships to essential technologies to changing corporate cultures, Cunningham explains what it takes to build a profitable e-commerce strategy from scratch whether you are currently a brick-and-mortar operation or an upstart with a new business model.

    View Details

1of2 Next

Recently Viewed Categories