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  • Image of Blue Ocean Strategy
    Image of Blue Ocean Strategy

    How to Create Uncontested Market Space and Make Competition Irrelevant

    by Renée Mauborgne, W. Chan Kim

    A Soundview Featured Book Review
    How would your business perform if it didn't have any competitors? There are companies who accomplish this feat and in Blue Ocean Strategy, authors W. Chan Kim and Renée Mauborgne instruct executives on how to find these markets. Readers will learn about the ways to create uncontested market space via examples from some of the most notable companies of the past 30 years.

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  • Image of Firms of Endearment
    Image of Firms of Endearment

    How World-Class Companies Profit from Passion and Purpose

    by Rajendra Sisodia, Jagdish N. Sheth, David Wolfe

    Today’s best companies get it. From Costco to Wegmans, they’re becoming the ultimate value creators, generating every form of value that matters: emotional, experiential, social and financial.

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  • Image of The Hands-Off Manager
    Image of The Hands-Off Manager

    How to Mentor People and Allow Them to Be Successful

    by Duane Black, Steve Chandler

    The main reason for quitting that employees cite in exit interviews is “my manager.” However, most managers are not aware of this problem, and would not know what to do about it if they were aware.

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  • Image of Citizen Marketers
    Image of Citizen Marketers

    When People Are the Message

    by Ben McConnell, Jackie Huba

    “Citizen marketers” are forming growing communities of enthusiasts and evangelists, getting the word out about what products they love or hate.

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  • Image of Free Agent Nation
    Image of Free Agent Nation

    How America's New Independent Workers Are Transforming the Way We Live

    by Daniel H. Pink

    The Organization Man is dead. Long live the Free Agent. Pink explains the reasons for the development of widespread free agency and how it impacts your company and your industry.

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  • Image of Customer Winback
    Image of Customer Winback

    How to Recapture Lost Customers - And Keep Them Loyal

    by Michael W. Lowenstein, Jill Griffin

    Don’t be fooled, warn the authors: No customer is truly safe from defection. Here’s a hands-on guide on winning back the customers you lost — and making your company defection-proof.

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  • Image of The Agenda
    Image of The Agenda

    What Every Business Must Do to Dominate the Decade

    by Michael Hammer

    The author of Reengineering the Corporation presents nine core principles critical to contemporary corporate success. Among Hammer’s agenda items: “managing without structure” and “creating order where chaos reigns.”

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