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  • Image of Sell Yourself First
    Image of Sell Yourself First

    The Most Critical Element in Every Sales Effort

    by Thomas A. Freese

    According to Thomas Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, YOU are the biggest differentiator between you and your competitors. In Sell Yourself First, he shows how to leverage personal assets to win the confidence of customers by displaying a host of intangible attributes, such as credibility, competence, confidence, integrity, creativity, attitude, and thought leadership.

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  • Image of Likeable Social Media
    Image of Likeable Social Media

    How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks)

    by Dave Kerpen

    A friend's recommendation is more powerful than any advertisement. In the world of social media such as Facebook, Twitter, and more, that recommendation can travel farther and faster than ever before. Author Dave Kerpen of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business.

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  • Image of TouchPoints
    Image of TouchPoints

    Creating Powerful Leadership Connections in the Smallest of Moments

    by Douglas Conant, Mette Norgaard

    Douglas R. Conant, CEO of Campbell Soup Company, and co-author Mette Norgaard turn conventional business wisdom on its head, suggesting that the daily interruptions that leaders face in nearly epidemic proportions are actually the moments where the greatest leadership opportunities lie. The TouchPoint model has three components and involves using the head, heart and hands to connect with employees in a way that not only enhances their individual performance, but actually transforms them into...

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  • Image of The Third Screen
    Image of The Third Screen

    Marketing to Your Customers in a World Gone Mobile

    by Chuck Martin

    The Third Screen defines the strategies and tactics businesses will need in a world gone mobile. Marketers and businesspeople who don't understand the untethered consumer risk becoming obsolete. This breakthrough book links the technological developments of m-commerce to the behavioral changes that accompany them, and reveals how key mobile innovators are becoming the mobile platform providers of the future.

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  • Image of Credibility
    Image of Credibility

    How Leaders Gain and Lose It, Why People Demand It

    by James Kouzes, Barry Z. Posner

    In this best-selling book, Kouzes and Posner explain why leadership is above all a relationship, with credibility as the cornerstone, and why leaders must "Say what you mean and mean what you say." Building on their more than thirty years of ongoing research, Credibility expands on their seminal work The Leadership Challenge, and shows why credibility remains the foundation of great leadership.

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  • Image of Intelligent M&A
    Image of Intelligent M&A

    Navigating the Mergers and Acquisitions Minefield

    by Scott Moeller, Chris Brady

    Mergers and acquisitions have played a dominant role in shaping and reshaping the global corporate landscape in the last century. If the sheer numbers of deals aren’t grabbing headlines, the size and scope of the deals that are made cannot help but command the attention of investors world over. In Intelligent M&A, Moeller and Brady set forth a solid strategy for thriving in the high-stakes, high-stress environment for corporate mergers and acquisitions.

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  • Image of The Perfect Salesforce
    Image of The Perfect Salesforce

    The 6 Best Practices of the World's Best Sales Teams

    by Derek Gatehouse

    Despite billions spent every year on personality profiling, sales training, motivation experts, coaches and incentives, there’s never been a proven formula for building a sales force of top performers. Author Derek Gatehouse argues that sales is about people, not a process. The Perfect SalesForce is a return to people –– different types of people who excel naturally in different types of sales jobs.

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  • Image of The Complexity Crisis
    Image of The Complexity Crisis

    Why Too Many Products, Markets, and Customers are Crippling Your Company - And What To Do About It

    by John Mariotti

    Executives today face a crisis — a crisis of complexity. As you seek to expand profits, a number of new products, procedures and systems are created that, unexpectedly, stifle your bottom line. To this problem, Mariotti has the solution: simplify. In this far-reaching study, he shows corporate America that “keep it simple” is the way out of the Complexity Crisis.

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  • Image of We Are Smarter Than Me
    Image of We Are Smarter Than Me

    How to Unleash the Power of Crowds in Your Business

    by Jon Spector, Barry Libert

    Many companies have benefited hugely from harnessing collective power. If you are willing to take on the challenge, you have a good chance of being handsomely rewarded. Communities can help companies invent new products and services, improve customer service, boost sales, turbo-charge manufacturing, tap into new sources of financing and make everyone a leader. This summary will show you how.

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