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  • Image of Content Inc.
    Image of Content Inc.

    How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

    by Joe Pulizzi

    Joe Pulizzi, founder of several startups, reverse-engineers the traditional entrepreneurial model for success by shifting focus from first creating a product to getting customers first and then developing products.

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  • Image of The Machine
    Image of The Machine

    A Radical Approach to the Design of the Sales Function

    by Justin Roff-Marsh

    Sales management radical Justin Roff-Marsh presents a nontraditional sales approach that incorporates the division of labor, in which sales responsibility shifts from autonomous agents to a centrally coordinated team to build more efficient sales functions.

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  • Image of On Fire at Work
    Image of On Fire at Work

    How Great Companies Ignite Passion in Their People Without Burning Them Out

    by Eric Chester

    Business success is directly related to the quality of the employees. Eric Chester reveals the seven cultural pillars that today’s leading employers focus on to attract and retain top talent: compensation, alignment, atmosphere, growth, acknowledgment, communication and autonomy.

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  • Image of Powerful Proposals
    Image of Powerful Proposals

    21 Things You Need to Know to Hit the Ground Running

    by David G. Pugh, Terry R. Bacon

    "Powerful Proposals" gives businesses proven strategies for creating customer-centered documents that outshine the competition every time.

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  • Image of Primal Teams
    Image of Primal Teams

    Harnessing the Power of Emotions to Fuel Extraordinary Performance

    by Jackie Barretta

    Primal Teams shows how anyone can control potentially damaging emotions, while triggering the kind of passion and energy that supercharge performance.

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  • Image of Strategic Renaissance
    Image of Strategic Renaissance

    New Thinking and Innovative Tools to Create Great Corporate Strategies. . . Using Insights from History and Science

    by Evan M. Dudik

    In this insightful primer on corporate strategy development, Dudik shows why the traditional strategic goal of sustainable competitive advantage (SCA) is being replaced by a new goal: opportunity creation and exploitation (OCE). Dudik also explores the business application of a classic military strategy: the hammer and pivot.

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  • Image of Six Sigma
    Image of Six Sigma

    The Breakthrough Management Strategy Revolutionizing the World's Top Corporations

    by Mikel Harry Ph.D., Richard Schroeder

    Using examples of successful implementation of the Six Sigma Breakthrough Strategy at such companies as General Electric, AlliedSignal and Polaroid, Harry and Schroeder (both from the Six Sigma Academy, Inc.) lay out in detail the theory and practice of achieving the astounding level of quality (3.4 defects per million) at the heart of this approach.

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  • Image of Peak Performance
    Image of Peak Performance

    Aligning the Hearts and Minds of Your Employees

    by Jon R. Katzenbach

    Katzenbach, co-author of The Wisdom of Teams, shows how to build exceptional levels of employee performance and commitment by consistently pursuing one or more of five distinct paths to peak performance: the Mission, Values and Pride path; the Process and Metrics path; the Entrepreneurial Spirit path; the Individual Achievement path; and the Recognition and Celebration path.

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