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  • Image of Capturing New Markets
    Image of Capturing New Markets

    How Smart Companies Create Opportunities Others Don't

    by Stephen Wunker

    New markets have powered the greatest business successes in history, from Standard Oil to Facebook. How can you discover and pursue new markets to make your business thrive? In Capturing New Markets, renowned business strategist Stephen Wunker argues that the first step is to stop applying traditional formulas of success and understand the unique dynamics in fast-changing new markets. He guides you through the process of creating counterintuitive strategies, such as treating...

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  • Image of Escape Velocity
    Image of Escape Velocity

    Free Your Company's Future from the Pull of the Past

    by Geoffrey A. Moore

    Geoffrey Moore's now-classic Crossing the Chasm became a must-read book by presenting an innovative framework to address the make-or-break obstacle facing all high-tech companies: how to gain market share from early adopters and from mainstream consumers. Now, Moore's Escape Velocity offers a pragmatic plan to engage the most critical challenge that established enterprises face in the twenty-first-century economy: how to move beyond past success and drive next-generation...

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  • Image of The Fifth Discipline
    Image of The Fifth Discipline

    The Art & Practice of The Learning Organization

    by Peter Senge

    In the long run, the only sustainable competitive advantage is your organization's ability to learn faster than the competition. In The Fifth Discipline, Peter Senge describes how companies can rid themselves of the learning "disabilities" that threaten their productivity and success by adopting the strategies of learning organizations — ones in which new and expansive patterns of thinking are nurtured, collective aspiration is set free, and people are continually...

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  • Image of The Way We're Working Isn't Working
    Image of The Way We're Working Isn't Working

    The Four Forgotten Needs That Energize Great Performance

    by Tony Schwartz, Jean Gomes, Catherine McCarthy, Ph.D.

    A Soundview Featured Book Review
    The incredible pace of the modern workplace is creating damage that is often unseen until it's too late. This book attempts to address the issue and provides meaningful examples from scientific studies of performance. The authors attempt to reverse the roadblocks that individuals and organizations unwittingly put in front of themselves.

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  • Image of Drive
    Image of Drive

    The Surprising Truth About What Motivates Us

    by Daniel H. Pink

    In Drive, Daniel Pink examines the three elements of true motivation — autonomy, mastery, and purpose — and offers smart and surprising techniques for putting these into action.

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  • Image of Getting Naked
    Image of Getting Naked

    A Business Fable About Shedding the Three Fears That Sabotage Client Loyalty

    by Patrick Lencioni

    After focusing on topics ranging from teamwork and leadership to employee engagement and meetings, acclaimed management expert, consultant, speaker and best-selling author Patrick Lencioni finally turns his attention toward his own craft — consulting and client service.

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  • Image of Innovation X
    Image of Innovation X

    Why a Company’s Toughest Problems Are Its Greatest Advantage

    by Adam Richardson

    The word innovation is one of the most widely used — and misunderstood — terms in business. What used to be a means to create a successful enterprise, improve the lives of customers, and make the world a better place has been distorted to become an end in itself — usually nebulous in definition and almost always immeasurable. Clearly, innovation is broken. But innovation is not the problem. The problem is the problem — and the solution. Innovation X defines...

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  • Image of Linchpin
    Image of Linchpin

    Are You Indispensable?

    by Seth Godin

    Linchpins are the essential building blocks of great organizations. Like the small piece of hardware that keeps a wheel from falling off its axle, they may not be famous, but they’re indispensable. And in today’s world, they get the best jobs and the most freedom. Seth Godin’s latest book shows you how to become a linchpin in your organization.

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