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  • Image of HR Transformation
    Image of HR Transformation

    Building Human Resources From the Outside In

    by Justin Allen, Dave Ulrich, Mark Nyman, Wayne Brockbank, Jon Younger

    The biggest challenge for HR professionals today is to help their respective organizations succeed. HR professionals often focus internally on the function of HR rather than externally on what customers and investors need HR to deliver. If HR professionals are to truly serve as business partners, then their goals must be the goals of the business. Transforming HR professionals into business partners isn't the end in and of itself; it's the means to a strategic, business-oriented end.

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  • Image of Brain Rules
    Image of Brain Rules

    12 Principles for Surviving and Thriving at Work, Home, and School

    by John Medina

    In this summary of Brain Rules, molecular biologist John Medina shares his lifelong interest in how the brain sciences might influence the way we teach and the way we work. He introduces 12 Brain Rules which cover what scientists know for sure about how our brains work and also offers ideas for investigating how each rule might apply to our daily lives. This summary will show you how to better understand how your brain really works — and how to get the most out of it.

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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  • Image of Power of 2
    Image of Power of 2

    How to Make the Most of Your Partnerships at Work and in Life

    by Gale Muller, Ph.D., Rodd Wagner

    Many of the greatest accomplishments can be reached only by two people working together. Tenzing Norgay and Sir Edmund Hillary were the first to scale Mt. Everest; Karl Malone and John Stockton were the key to each other's success on the basketball court; Michael Eisner was never as effective at Disney without Frank Wells. Authors Rodd Wagner and Gale Muller teamed up to lead a five-year endeavor to crack the code on collaboration and to discover what elements are crucial for two people becoming

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  • Image of Blue Ocean Strategy
    Image of Blue Ocean Strategy

    How to Create Uncontested Market Space and Make Competition Irrelevant

    by Renée Mauborgne, W. Chan Kim

    A Soundview Featured Book Review
    How would your business perform if it didn't have any competitors? There are companies who accomplish this feat and in Blue Ocean Strategy, authors W. Chan Kim and Renée Mauborgne instruct executives on how to find these markets. Readers will learn about the ways to create uncontested market space via examples from some of the most notable companies of the past 30 years.

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  • Image of Firms of Endearment
    Image of Firms of Endearment

    How World-Class Companies Profit from Passion and Purpose

    by Rajendra Sisodia, Jagdish N. Sheth, David Wolfe

    Today’s best companies get it. From Costco to Wegmans, they’re becoming the ultimate value creators, generating every form of value that matters: emotional, experiential, social and financial.

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  • Image of The Hands-Off Manager
    Image of The Hands-Off Manager

    How to Mentor People and Allow Them to Be Successful

    by Duane Black, Steve Chandler

    The main reason for quitting that employees cite in exit interviews is “my manager.” However, most managers are not aware of this problem, and would not know what to do about it if they were aware.

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