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  • Image of Capturing New Markets
    Image of Capturing New Markets

    How Smart Companies Create Opportunities Others Don't

    by Stephen Wunker

    New markets have powered the greatest business successes in history, from Standard Oil to Facebook. How can you discover and pursue new markets to make your business thrive? In Capturing New Markets, renowned business strategist Stephen Wunker argues that the first step is to stop applying traditional formulas of success and understand the unique dynamics in fast-changing new markets. He guides you through the process of creating counterintuitive strategies, such as treating...

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  • Image of Escape Velocity
    Image of Escape Velocity

    Free Your Company's Future from the Pull of the Past

    by Geoffrey A. Moore

    Geoffrey Moore's now-classic Crossing the Chasm became a must-read book by presenting an innovative framework to address the make-or-break obstacle facing all high-tech companies: how to gain market share from early adopters and from mainstream consumers. Now, Moore's Escape Velocity offers a pragmatic plan to engage the most critical challenge that established enterprises face in the twenty-first-century economy: how to move beyond past success and drive next-generation...

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  • Image of The Fifth Discipline
    Image of The Fifth Discipline

    The Art & Practice of The Learning Organization

    by Peter Senge

    In the long run, the only sustainable competitive advantage is your organization's ability to learn faster than the competition. In The Fifth Discipline, Peter Senge describes how companies can rid themselves of the learning "disabilities" that threaten their productivity and success by adopting the strategies of learning organizations — ones in which new and expansive patterns of thinking are nurtured, collective aspiration is set free, and people are continually...

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  • Image of Talent is Never Enough
    Image of Talent is Never Enough

    Discover the Choices That Will Take You Beyond Your Talent

    by John C. Maxwell

    Maxwell, a leadership expert, asserts that talent is often misunderstood and overrated. To combat this, he suggests that people build their strengths and become a “Talent-plus person.”

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  • Image of What Got You Here Won’t Get You There
    Image of What Got You Here Won’t Get You There

    How Successful People Become Even More Successful

    by Marshall Goldsmith

    The corporate world is full of intelligent and skilled executives, but few will ever reach the top and, according to Goldsmith, subtle nuances make the difference.

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  • Image of Breakthrough Business Negotiation
    Image of Breakthrough Business Negotiation

    A Toolbox for Managers

    by Michael Watkins

    Michael Watkins, associate professor of business administration at Harvard Business School, lays out the major steps involved in any negotiation, including diagnosing a situation, shaping the structuring, managing the process and assessing the results. He also offers key insights into building coalitions, managing conflicts and negotiating crises.

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  • Image of The Responsibility Virus
    Image of The Responsibility Virus

    How Control Freaks, Mother Hens, Shrinking Violets and Yes-Men Can Harness the Power of True Partnership

    by Roger L. Martin

    In The Responsibility Virus, Roger Martin unveils a vicious cycle of over-responsibility and under-responsibility infecting working relationships in many companies. Martin shows how heroic leaders take on too much responsibility, passive followers take on too little, and the two groups feed off each other. The result, general unhappiness and a dysfunctional operation.

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