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  • Image of The New Mainstream
    Image of The New Mainstream

    How the Multicultural Consumer Is Transforming American Business

    by Guy Garcia

    A new America is emerging. As the multiculturalism of Hispanics, African Americans, Asians and new immigrants comes together, they forge a New Mainstream-based culture and economy that will soon overcome the Anglocentric “Old” Mainstream. Corporations, politicians, institutions and the media will not only have to accept and understand the New Mainstream, but they will have to embrace it and become part of it. In The New Mainstream, journalist and multimedia entrepreneur Guy Garcia ...

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  • Image of Renovate Before You Innovate
    Image of Renovate Before You Innovate

    Why Doing the New Thing Might Not Be the Right Thing

    by Sergio Zyman

    Many companies rely too heavily on innovation to solve their problems, and they attempt to start over with something fresh to revive old and tired businesses. Innovation sounds great. But it is often the lazy approach to marketing, and it typically doesn’t work. In Renovate Before You Innovate, Sergio Zyman preaches the power of renovation to accelerate and sustain top-line growth. It starts with recapturing the essence of your existing brands, products and core competencies and doing m

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  • Image of Lion Taming
    Image of Lion Taming

    Working Successfully with Leaders, Bosses, and Other Tough Customers

    by Steven Katz

    Lions are the people all around us with power, responsibility, authority and talent — as well as the people who may simply be preoccupied with gaining more power and authority. According to Steven L. Katz, a right-hand executive and senior adviser to leaders and executives across many types of organizations, lions are never tame, and you need strategies to deal with that. In Lion Taming, Katz explains that lion taming is really lion teaming, and helps get you inside the minds of the lea

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  • Image of Strategic Partnerships
    Image of Strategic Partnerships

    An Entrepreneur's Guide to Joint Ventures and Alliances

    by Robert Wallace

    One of the strategies that experts consistently find to be among the most powerful for putting an entrepreneurial company on the path toward economic well-being is the use of joint ventures and strategic partnerships. Author, consultant and educator Robert L. Wallace has studied the habits and practices of entrepreneurs and, in Strategic Partnerships, he shares how entrepreneurial organizations can best leverage their respective strengths, minimize their weaknesses, and pool their ...

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  • Image of Ideas Are Free
    Image of Ideas Are Free

    How the Idea Revolution Is Liberating People and Transforming Organizations

    by Alan Robinson, Dean Schroeder

    Simple ideas can save time, effort and money. They can also lead to entirely new ways of doing business. Alan G. Robinson, an award-winning author, educator and consultant, and Dean M. Schroeder, the founder of two companies and a business professor, have written Ideas Are Free to show managers how to access the many ideas of their employees and turn them into competitive advantage. Through extensive research and work with more than 300 companies in dozens of industries, the authors exp

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  • Image of Crucial Confrontations
    Image of Crucial Confrontations

    Tools for Resolving Broken Promises, Violated Expectations, and Bad Behavior

    by Al Switzler, Kerry Patterson, Ron McMillan, Joseph Grenny

    Mastering crucial confrontations requires a specific skill set. In Crucial Confrontations, consultant Kerry Patterson and executive coach Joseph Grenny join forces with their fellow researchers and trainers Ron McMillan and Al Switzler to help others develop the skills it takes to resolve the most pressing problems, including quality violations, safety infractions, cost-cutting mistakes, and medical errors. The authors write that their research shows that most organizations are ...

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  • Image of Embracing Excellence
    Image of Embracing Excellence

    Become an Employer of Choice to Attract and Keep the Best Talent

    by Franklin Ashby, Arthur Pell Ph.D.

    Companies need “A” players to outperform the competition. To attract and keep top-level performers in a highly competitive economy, companies must learn to create corporate cultures that attract and retain “A” players. Embracing Excellence explains how organizations can attract “A” players by building an environment that is committed to values, vision, creativity, trust and respect.

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  • Image of Jack: Straight from the Gut
    Image of Jack: Straight from the Gut

    by Jack Welch

    Follow the career of General Electric CEO Jack Welch from his beginnings as a stuttering, competitive kid from working-class Salem, Massachusetts, to his early days as a GE engineer, to his ascension to CEO and a 20-year reign at the top. In his own words, Welch stresses the importance of people, originality, creativity, and common sense while sharing his thoughts on what it takes to be a great leader.

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