Book Summaries

  • Customer-Focused StrategyRemove
  • Uncertainty, Ambiguity & Tough TimesRemove
Clear All

Filters

Competency

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

1of4 Next
  • Image of Costovation
    Image of Costovation

    Innovation That Gives Your Customers Exactly What They Want - and Nothing More

    by Stephen Wunker, Jennifer Luo Law

    Costovation solves the dilemma of how to spend less and innovate more. The book's revolutionary approach broadens the definition of innovation beyond products to the business model itself.

    View Details

  • Image of Building a StoryBrand
    Image of Building a StoryBrand

    Clarify Your Message So Customers Will Listen

    by Donald Miller

    In Building a StoryBrand, best-selling author Donald Miller shows companies how to dramatically improve how they connect with customers and grow their businesses.

    View Details

  • Image of Woo, Wow, and Win
    Image of Woo, Wow, and Win

    Service Design, Strategy, and the Art of Customer Delight

    by Patricia O'Connell, Thomas A. Stewart

    Bestselling authors and business experts Thomas A. Stewart and Patricia O’Connell focus on the importance of service design for companies.

    View Details

  • Image of Competing Against Luck
    Image of Competing Against Luck

    The Story of Innovation and Customer Choice

    by Karen Dillon, David S. Duncan, Taddy Hall, Clayton M. Christensen

    Innovation strategy and growth expert Clayton M. Christensen, and his co-authors Taddy Hall, Karen Dillon and David Duncan, present a new conceptual framework for products and innovation based on their conclusion that customers don't "buy" products or services; they “hire” them to do a job.

    View Details

  • Image of Speed Review: The Analytical Marketer
    Image of Speed Review: The Analytical Marketer

    How to Transform Your Marketing Organization

    by Adele Sweetwood

    View Details

  • Image of The Attacker’s Advantage
    Image of The Attacker’s Advantage

    Turning Uncertainty into Breakthrough Opportunities

    by Ram Charan

    Ram Charan provides proven tools to help leaders embrace uncertainty and develop the skills to be better prepared to lead. The attacker’s advantage is the perceptual acuity to detect ahead of others forces that could radically reshape a market space so you can position your business to make the next move first.

    View Details

  • Image of Grounded
    Image of Grounded

    How Leaders Stay Rooted in an Uncertain World

    by Bob Rosen

    Internationally renowned CEO advisor Bob Rosen proposes a new approach to leadership in Grounded in which leaders at every level can become more self-aware, develop their untapped potential, and drive better results for themselves, their teams and their organizations.

    View Details

  • Image of Webinar: Harnessing the Power of Word of Mouth
    Image of Webinar: Harnessing the Power of Word of Mouth

    by Paul Rand

    In this Soundview Live webinar, Harnessing the Power of Word of Mouth, Paul Rand, the founder of one of today's most successful digital and social marketing firms, will reveal how customer recommendations in the digital space have radically transformed the way people buy--which means you need to come up with new methods to reach customers and improve your products.

    View Details

  • Image of Webinar: How Authentic Customer Connections Drive Superior Results
    Image of Webinar: How Authentic Customer Connections Drive Superior Results

    by Doug Levy, Bob Garfield

    In this Soundview Live webinar, How Authentic Customer Connections Drive Superior Results, Bob Garfield and Doug Levy will demonstrate that the currency of the Relationship Era is not awareness, or even quality; it is authenticity. They will describe the four forces that have disrupted the status quo and the how companies need to transform themselves by focusing all relationships around their core purpose.

    View Details

1of4 Next

Recently Viewed Categories