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  • Image of Stop Workplace Drama
    Image of Stop Workplace Drama

    Train Your Team to Have No Complaints, No Excuses and No Regrets

    by Marlene Chism

    Gossip. Power struggles. Poor team coordination. These are all symptoms of workplace drama. They're the obstacles that can drain your company of its best talent, get in the way of true productivity and profit, and eat away at the effectiveness of your organization. In Stop Workplace Drama, Marlene Chism shows how to change the way you and your organization confront and work through problems, implement effective management strategies in a drama-filled organization, and find new...

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  • Image of Enchantment
    Image of Enchantment

    The Art of Changing Hearts, Minds and Actions

    by Guy Kawasaki

    Enchantment, as defined by bestselling business guru Guy Kawasaki, is not about manipulating people. It transforms situations and relationships, converts hostility into civility and changes skeptics into believers. This book explains all the tactics you need to prepare and launch an enchantment campaign; to get the most from both push and pull technologies; and to enchant your customers, your employees, and even your boss.

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  • Image of Fierce Leadership
    Image of Fierce Leadership

    A Bold Alternative to the Worst "Best" Practices of Business Today

    by Susan Scott

    In Fierce Leadership, Susan Scott teaches us how to spot the worst "best" practices in our organizations using a technique she calls the "squid" eye. With fierce new approaches to everything from employee feedback to corporate diversity to customer relations, Scott offers fresh and surprising alternatives to six of the so-called best practices permeating today's business.

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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