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  • Image of Collaboration
    Image of Collaboration

    How Leaders Avoid the Traps, Create Unity, and Reap Big Results

    by Morten T. Hansen

    A Soundview Featured Book Review
    Years after the problem was first codified in books such as Silos, Politics and Turf Wars, companies still struggle to solve the riddle of departmental collaboration. Companies are faced with drains of money, time and resources as infighting is often the only thing accomplished. Hansen's book provides a disciplined practice that resulted from 15 years of detailed research. The strength of his philosophy is something about which even the most divide

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  • Image of Made to Stick
    Image of Made to Stick

    Why Some Ideas Survive and Others Die

    by Dan Heath, Chip Heath

    A Soundview Featured Book Review
    Any executive who has ever stood at a podium and stared out at an audience has a single goal: get this group to remember his or her idea. Chip and Dan Heath offer an interesting array of examples that help explain why some stories stay with us for a lifetime while others disappear within moments. Filled with insights from authors, scholars and business professionals, this Featured Book Review will help executives make sure that their points are driven home.

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  • Image of Enterprise 2.0
    Image of Enterprise 2.0

    New Collaborative Tools for Your Organization's Toughest Challenges

    by Andrew McAfee

    A Soundview Featured Book Review
    One of the first business books to tackle Web 2.0, McAfee's treatise on the next wave of social technology remains a good read for its overall business arguments. This Featured Book Review is intended for any executive that wants to learn the business applications of the social technology tools that captivate his or her employees and customers alike. There's little doubt that hours are being spent interacting with this technology. McAfee helps executives put

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  • Image of Overpromise and Overdeliver
    Image of Overpromise and Overdeliver

    How to Design and Deliver Extraordinary Customer Experiences

    by Rick Barrera

    The old cliché in business is that smart companies underpromise and overdeliver. But in a crowded marketplace, underpromising is a one-way ticket to oblivion. In Overpromise and Overdeliver, Rick Barrera shows that today's most successful companies master Touchpoint Branding — the art of making sure that every point of contact between a company and its customers is well executed and fulfills an over-the-top brand promise.

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  • Image of Great Work, Great Career
    Image of Great Work, Great Career

    How to Create Your Ultimate Job and Make an Extraordinary Contribution

    by Jennifer Colosimo, Stephen R. Covey

    Do you have a good career, a mediocre career, or a great career? How do you know? And how do your create a great career? The most respected business thinker of our time, Dr. Stephen R. Covey, and change consultant Jennifer Colosimo offer a complete handbook for anyone seeking answers.

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  • Image of Open Leadership
    Image of Open Leadership

    How Social Technology Can Transform the Way You Lead

    by Charlene Li

    In Open Leadership, Charlene Li (the coauthor of the bestseller Groundswell) offers the next step resource that shows leaders how to tap into the power of the social technology revolution and use social media to be "open" while maintaining control.

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  • Image of Working Relationships
    Image of Working Relationships

    The Simple Truth About Getting Along with Friends and Foes at Work

    by Bob Wall

    No matter how good you are at what you do, no matter how talented, skilled and knowledgeable you are, the most important and frustrating factor in determining your success and satisfaction in the workplace is your ability to forge effective relationships with others. This book is designed to help you meet that challenge.

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  • Image of The Cluetrain Manifesto
    Image of The Cluetrain Manifesto

    The End of Business As Usual

    by Rick Levine, David Weinberger, Doc Searls, Christopher Locke

    What if the Web marketplace is not really based on click-throughs, cookies and credit cards, but on conversations between human beings, all linked through a network that was created by many and controlled by no one? That is the central question of The Cluetrain Manifesto, a revolutionary way of looking at working that makes hash of corporate assumptions about the nature of online business.

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  • Image of The Channel Advantage
    Image of The Channel Advantage

    Going to Market with Multiple Sales Channels

    by Timothy R. Furey, Lawrence G. Friedman

    Today, many leading companies are putting at least as much effort and creativity into how they go to market as into what they bring to market. Companies have a wide variety of options for connecting products with customers, and each channel has its strengths as well as weaknesses. Friedman and Furey describe how to build a high-performance, competitive multi-channel system that will set your company apart from its competitors.

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