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  • Image of Divide or Conquer
    Image of Divide or Conquer

    How Great Teams Turn Conflict Into Strength

    by Diana McLain Smith

    In Divide or Conquer, Diana McLain Smith distills almost thirty years of experience studying and advising leaders to offer a new way to think about teams –– not as a bunch of individuals, but as the sum of their relationships.

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  • Image of Drucker on Leadership
    Image of Drucker on Leadership

    New Lessons from the Father of Modern Management

    by William A. Cohen, Ph.D.

    Although Peter Drucker died in 2005, his timeless teachings are studied and practiced by forward-thinking managers worldwide. His lessons and wisdom on the topic of leadership — the central element of management — are in constant demand, yet he wrote little under that actual subject heading. In Drucker on Leadership, management expert and author William A. Cohen, Ph.D., explores Drucker's lost leadership lessons — what they are, why they are important and how to apply

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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