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  • Image of Sell Yourself First
    Image of Sell Yourself First

    The Most Critical Element in Every Sales Effort

    by Thomas A. Freese

    According to Thomas Freese, whose Question-Based Selling system has been adopted and implemented by thousands of salespeople in companies all over the world, YOU are the biggest differentiator between you and your competitors. In Sell Yourself First, he shows how to leverage personal assets to win the confidence of customers by displaying a host of intangible attributes, such as credibility, competence, confidence, integrity, creativity, attitude, and thought leadership.

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  • Image of Consider
    Image of Consider

    Harnessing the Power of Reflective Thinking in Your Organization

    by Daniel Patrick Forrester

    “Stop, think, and don’t do something stupid!” This is the warning Dr. Robert Bea drills into his civil and environmental engineering students at the University of California in Berkeley. There is an intangible and invisible marketplace within our lives today where the products traded are fourfold: attention, distraction, data and meaning. The stories and examples within Consider by Daniel Patrick Forrester demonstrate that the best decisions, insights, ideas and outcomes result when...

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  • Image of Customer Centricity
    Image of Customer Centricity

    Focus on the Right Customers for Strategic Advantage

    by Peter Fader

    Overturning some of our most fundamental beliefs about customer service, renowned behavioral data expert Peter Fader, Co-Director of The Wharton Customer Analytics Initiative, helps businesses radically rethink how they relate to customers by focusing on the needs of your most valuable customers.

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  • Image of Likeable Social Media
    Image of Likeable Social Media

    How to Delight Your Customers, Create an Irresistible Brand, and Be Generally Amazing on Facebook (and Other Social Networks)

    by Dave Kerpen

    A friend's recommendation is more powerful than any advertisement. In the world of social media such as Facebook, Twitter, and more, that recommendation can travel farther and faster than ever before. Author Dave Kerpen of Likeable Social Media helps you harness the power of word-of-mouth marketing to transform your business.

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  • Image of The 20% Doctrine
    Image of The 20% Doctrine

    How Tinkering, Goofing Off, and Breaking the Rules at Work Drive Success in Business

    by Ryan Tate

    Gawker tech-blogger and journalist Ryan Tate reveals insight on how businesses can inspire greater creativity and productivity by allowing their employees to pursue their own passions at work. In The 20% Doctrine, Tate examines how companies large and small can incubate valuable innovative advances by making small, specific changes to how work time is approached within their corporate cultures. The concept of “20% Time” originated at Google, but Tate takes examples...

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  • Image of Turn the Ship Around!
    Image of Turn the Ship Around!

    How to Create Leadership at Every Level

    by L. David Marquet

    From the vantage point of the commander of the USS Santa Fe, read how the crew completely turned the ship around, going from worst to first by questioning many of our basic leadership assumptions and shifting from take-control authority to give-control empowerment. Share the author's insights as the crew gains unprecedented decision making authority, the risks of doing so, and the reward of an exponentially more effective and more resilient organization. Learn how to achieve...

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  • Image of HR From the Outside In
    Image of HR From the Outside In

    Six Competencies for the Future of Human Resources

    by Wayne Brockbank, Dave Ulrich, Mike Ulrich, Jon Younger

    Can HR Deliver value to "the business"? Yes, it can, and it must. This book is filled with tips for guiding and empowering HR professionals — and entire departments — so that HR might bring benefits of a different kind to everyone in your organization. HR From the Outside In will teach you: the six key HR competencies; how to develop HR professionals to be high-performers; how to structure an HR department that delivers maximum value; and what it takes...

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  • Image of The Accidental Creative
    Image of The Accidental Creative

    How to Be Brilliant at a Moment's Notice

    by Todd Henry

    It isn't enough to just do your job anymore. In order to thrive in today's marketplace, all of us, regardless of our role, have to be ready to generate brilliant ideas on demand. The Accidental Creative teaches effective practices that support your creative process. You'll discover how to: focus in on your most critical work and reclaim your attention; develop stimulating relationships that will lead to creative insights; effectively manage your energy so that you are always ready to...

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  • Image of Speed Review: The Innovator's DNA
    Image of Speed Review: The Innovator's DNA

    Mastering the Five Skills of Disruptive Innovators

    by Jeffrey Dyer, Clayton M. Christensen, Hal B. Gregersen

    Harvard Business Press, 304 pages

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