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  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

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  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

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  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

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  • Image of The Quest For Global Dominance
    Image of The Quest For Global Dominance

    Transforming Global Presence into Global Competitive Advantage

    by Vijay Govindarajan, Anil K. Gupta

    Worldwide market opportunities are available and the authors say that establishing a global presence is not enough. Describing how a global mindset is necessary to rethink who target customers are and what value should be delivered to them, The Quest for Global Dominance explains howcompanies can identify and develop the opportunities for value creation to gain competitive advantage.

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  • Image of The War For Talent
    Image of The War For Talent

    by Ed Michaels, Beth Axelrod, Helen Handfield-Jones

    The authors say employers must develop talent through the efforts of every leader in a company. These efforts must address people management with as much effort and commitment as a company puts into its customer management. Their book shows organizations how to take a proactive approach to recruitment and make talent development part of the company’s goals, as well as how to differentiate the best and brightest from low- to mid-level performers.

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  • Image of Speed Review: Focal Point
    Image of Speed Review: Focal Point

    A Proven System to Simplify Your Life, Double Your Productivity, and Achieve All Your Goals

    by Brian Tracy

    AMACOM, 222 pages

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  • Image of Speed Review: Turning Numbers into Knowledge
    Image of Speed Review: Turning Numbers into Knowledge

    Mastering the Art of Problem Solving

    by Jonathan Koomey

    Analytics Press, 221 pages

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