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  • Image of Speed Review: Selling To Zebras
    Image of Speed Review: Selling To Zebras

    How to Close 90% of the Business You Pursue Faster, More Easily, and More Profitably

    by Jeff Koser, Chad Koser

    Greenleaf Press, 240 pages

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  • Image of From Concept To Consumer
    Image of From Concept To Consumer

    How to Turn Ideas Into Money

    by Phil Baker

    Renowned product developer Phil Baker explains how a great idea accounts for only 5 percent of all the factors of success and why the majority of success is dependent upon a myriad of other factors, including the time it takes to get to market, price, marketing and distribution. This book not only shows readers how to take an idea and turn it into a successful product, but also prepares them for what happens after the product’s introduction. It shows them how to stay one step ahead of ...

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  • Image of Tactical Transparency
    Image of Tactical Transparency

    How Leaders Can Leverage Social Media to Maximize Value and Build Their Brand

    by John C. Havens, Shel Holtz

    Tactical Transparency provides a methodology that will help organizations create their own unique plans to bring greater authenticity to their companies and brands. The authors show how organizations can evaluate their readiness for transparency, what they need to do to get ready, and how to effectively communicate their transparency strategy to customers and employees.

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  • Image of Talent Is Overrated
    Image of Talent Is Overrated

    What Really Separates World-Class Performers from Everybody Else

    by Geoff Colvin

    What’s the real solution to the mystery of high performance? According to distinguished journalist Geoff Colvin, what really makes all the difference is a highly specific kind of effort, what he calls “deliberate practice.” It’s difficult. It hurts. But more of it equals better performance. Tons of it equals great performance.

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  • Image of Exceeding Customer Expectations
    Image of Exceeding Customer Expectations

    What Enterprise, America's #1 Car Rental Company, Can Teach You about Creating Lifetime Customers

    by Kirk Kazanjian

    While providing a thorough case study of the success of Enterprise Rent-A-Car, Kazanjian also gives an in-depth look to the strategic management practices that have boosted the company to the top of its industry.

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  • Image of Outside Innovation
    Image of Outside Innovation

    How Your Customers Will Co-Design Your Company's Future

    by Patricia B. Seybold

    Innovation is what keeps companies at the top of their fields, and Seybold shows that the best way for companies to do this is to involve passionate customers in every aspect of their product and service design.

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  • Image of Words that Work
    Image of Words that Work

    It's Not What You Say, It's What People Hear

    by Dr. Frank I. Luntz

    To effectively obtain the power of communication, you must learn that it’s not always what you say, but how you say it. Luntz offers sound advice on how to tactically use words and phrases to get what you want in life.

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  • Image of Speed Review: Spooked
    Image of Speed Review: Spooked

    Espionage in Corporate America

    by Adam Penenberg

    Perseus, 188 pages

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  • Image of Developing Employees Who Love To Learn
    Image of Developing Employees Who Love To Learn

    Tools, Strategies and Programs for Promoting Learning at Work

    by Linda Honold

    Long-term corporate success depends on employees who are in a learning mode — in other words, motivated and prepared to take responsibility for their learning. Honold tells how to inspire employees to want to learn.

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