Book Summaries

Clear All

Filters

Publication Date

Browse by subject:

Management Leadership Career & Self Development Marketing Sales Human Resources Economics Entrepreneurship Finance Technology Innovation All Subjects


Sign up for our Professional or Premier plan and you'll receive all of these summaries plus much more.

Compare Plans

1of2 Next
  • Image of Content Inc.
    Image of Content Inc.

    How Entrepreneurs Use Content to Build Massive Audiences and Create Radically Successful Businesses

    by Joe Pulizzi

    Joe Pulizzi, founder of several startups, reverse-engineers the traditional entrepreneurial model for success by shifting focus from first creating a product to getting customers first and then developing products.

    View Details

  • Image of The Machine
    Image of The Machine

    A Radical Approach to the Design of the Sales Function

    by Justin Roff-Marsh

    Sales management radical Justin Roff-Marsh presents a nontraditional sales approach that incorporates the division of labor, in which sales responsibility shifts from autonomous agents to a centrally coordinated team to build more efficient sales functions.

    View Details

  • Image of On Fire at Work
    Image of On Fire at Work

    How Great Companies Ignite Passion in Their People Without Burning Them Out

    by Eric Chester

    Business success is directly related to the quality of the employees. Eric Chester reveals the seven cultural pillars that today’s leading employers focus on to attract and retain top talent: compensation, alignment, atmosphere, growth, acknowledgment, communication and autonomy.

    View Details

  • Image of Powerful Proposals
    Image of Powerful Proposals

    21 Things You Need to Know to Hit the Ground Running

    by David G. Pugh, Terry R. Bacon

    "Powerful Proposals" gives businesses proven strategies for creating customer-centered documents that outshine the competition every time.

    View Details

  • Image of The Challenger Sale
    Image of The Challenger Sale

    Taking Control of the Customer Conversation

    by Brent Adamson, Matthew Dixon

    Based on a study of thousands of sales reps across multiple industries and geographies, The Challenger Sale argues that classic relationship building is a losing approach, especially when it comes to selling complex, large-scale business-to-business solutions. The authors' study found that every sales rep in the world falls into one of five distinct profiles, and while all of these types of reps can deliver average sales performance, but only one-the Challenger- delivers consistently.

    View Details

  • Image of The Courage to Act
    Image of The Courage to Act

    Five Factors of Courage to Transform Business

    by Merom Klein, Rod Napier

    In workplaces where jobs change constantly, having the courage to speak and hear the truth, inspire hope, take a stand and trust in relationships is what defines high performers. With powerful examples of courage in action, The Courage to Act explores the skills you need to embrace change and capitalize on opportunities, inspire courage in your teammates, and respond to your own personal moments of truth with the courage to push ahead and make the right things happen.

    View Details

  • Image of Speed Review: The 800-Pound Gorilla of Sales
    Image of Speed Review: The 800-Pound Gorilla of Sales

    How to Dominate Your Market

    by Bill Guertin

    John Wiley & Sons, 184 pages

    View Details

  • Image of The Zappos Experience
    Image of The Zappos Experience

    5 Principles to Inspire, Engage and WOW

    by Joseph Michelli

    The Zappos name has come to stand for a new standard of customer service, an amazing online shopping experience, a great place to work, and the most impressive transformational business success story of our time. Simply put, Zappos is revolutionizing business and changing lives. Now, Joseph Michelli, author of the internationally bestselling business books Prescription for Excellence and The Starbucks Experience, explains how Zappos does it — and how you can do it in your...

    View Details

  • Image of Taking People with You
    Image of Taking People with You

    The Only Way to Make BIG Things Happen

    by David Novak

    There are countless leadership books, but how many will actually help a Taco Bell shift manager, a Fortune 500 CEO, a new entrepreneur, or anyone in between? David Novak's new book Taking People with You will. Novak knows that managers and leaders can make things happen by one skill: getting people on their side. He offers a step-by-step guide to setting big goals, getting people to work together, blowing past your targets, and celebrating after you shock the skeptics. And then doing...

    View Details

1of2 Next

Recently Viewed Categories