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  • Image of Speed Review: Subliminal Persuasion
    Image of Speed Review: Subliminal Persuasion

    Influence & Marketing Secrets They Don't Want You to Know

    by Dave Lakhani

    John Wiley & Sons, 202 pages

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  • Image of Free
    Image of Free

    The Future of a Radical Price

    by Chris Anderson

    In his revolutionary bestseller, The Long Tail, Chris Anderson demonstrated how the online marketplace creates niche markets, allowing products and consumers to connect in a way that has never happened before. Now, in Free, he makes the compelling case that in many instances businesses can profit more from giving things away than they can by charging for them. Far more than a promotional gimmick, Free is a business strategy that may well be essential to a company’s survival.

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  • Image of Making Strategy Work
    Image of Making Strategy Work

    Leading Effective Execution and Change

    by Lawrence Hrebiniak

    While formulating strategy is a challenge, executing that strategy can be an even greater challenge. In Making Strategy Work, Lawrence Hrebiniak offers a comprehensive, disciplined process model for making strategy work in the real world. This model covers every key success factor of effective execution, including organization structure, coordination, information sharing, incentives, controls, change management, culture and the role of power and influence in the process.

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  • Image of Peak Performance
    Image of Peak Performance

    Aligning the Hearts and Minds of Your Employees

    by Jon R. Katzenbach

    Katzenbach, co-author of The Wisdom of Teams, shows how to build exceptional levels of employee performance and commitment by consistently pursuing one or more of five distinct paths to peak performance: the Mission, Values and Pride path; the Process and Metrics path; the Entrepreneurial Spirit path; the Individual Achievement path; and the Recognition and Celebration path.

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