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  • Image of Webinar: How to Think Like a Customer
    Image of Webinar: How to Think Like a Customer

    by Stephen Wunker

    In this Soundview Live webinar, How to Think Like a Customer, Stephen Wunker presents a simple concept that can remake how companies approach their markets and guide them through the innovation process.

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  • Image of #Now
    Image of #Now

    The Surprising Truth About the Power of Now

    by Max McKeown

    Discover the power of your #NOW that enables you to take action, make decisions fast and effectively, and enjoy the moment while creating a successful and happy future.

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  • Image of The Outward Mindset
    Image of The Outward Mindset

    Seeing Beyond Ourselves

    by The Arbinger Institute

    Through true stories and simple yet profound guidance and tools, The Outward Mindset enables individuals and organizations to make the one change that most dramatically improves performance, sparks collaboration and accelerates innovation — a shift to an outward mindset.

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  • Image of Winning the Brain Game
    Image of Winning the Brain Game

    Fixing the 7 Fatal Flaws of Thinking

    by Matthew May

    In Winning the Brain Game, author and creative strategist Matthew E. May explains these and other “fatal flaws” of thinking, revealing seven observable problem-solving patterns that can block our best thinking.

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  • Image of Speed Review: Pre-Suasion
    Image of Speed Review: Pre-Suasion

    A Revolutionary Way to Influence and Persuade

    by Robert Cialdini

    Social psychologist and best-selling author Robert Cialdini shines a light on effective persuasion and reveals that the secret is not in the message itself, but in the key moment before that message is delivered. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary. Cialdini outlines the specific techniques you can use. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.”

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  • Image of Speed Review: Generations, Inc.
    Image of Speed Review: Generations, Inc.

    From Boomers to Linksters - Managing the Friction Between Generations at Work

    by Larry Johnson, Meagan Johnson

    AMACOM, 258 pages

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  • Image of Switch
    Image of Switch

    How to Change Things When Change Is Hard

    by Dan Heath, Chip Heath

    A Soundview Featured Book Review
    Best-selling authors Chip and Dan Heath lead readers through the process of effecting transformative change at every level — individual, organizational and societal — introducing a pattern you can use to make the changes that matter to you.

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  • Image of Leading Outside the Lines
    Image of Leading Outside the Lines

    How to Mobilize the (in)Formal Organization, Energize Your Team and Get Better Results

    by Jon R. Katzenbach, Zia Khan

    From the bestselling coauthor of the business classic The Wisdom of Teams, comes an all-new exploration of the modern workplace, and how leaders and managers must embrace it for success. Katzenbach and Khan examine how two distinct factions together form the bigger picture for how organizations actually work: the more defined "formal" organization of a company (the management structure, performance metrics, and processes) and the "informal" (the culture, social...

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  • Image of Trade-Off
    Image of Trade-Off

    Why Some Things Catch On, and Others Don’t

    by Kevin Maney

    Kevin Maney shows how conflicting forces determine the success, or failure, of new products and services in the marketplace. Almost every decision consumers make involves a trade-off between fidelity and convenience — between the products we love and the products we need.

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