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  • Image of The Road to Reinvention
    Image of The Road to Reinvention

    How to Drive Disruption and Accelerate Transformation

    by Josh Linkner

    The most successful companies, brands, and individuals make reinvention a regular part of their business strategies. Transformation demands an ongoing process of discovery and imagination. Linkner identifies six elements in any business that are ripe for reinvention and shares examples, methods, and step-by-step techniques for creating deliberate, productive disruption.

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  • Image of Thanks for the Feedback
    Image of Thanks for the Feedback

    The Science and Art of Receiving Feedback Well

    by Douglas Stone, Sheila Heen

    Receiving feedback is essential for healthy relationships and professional development, but we dread it and often dismiss it. Stone and Heen explain why getting feedback is so crucial yet so challenging, and they offer a powerful framework for interpreting comments, evaluations, and unsolicited advice in ways that enable effective learning.

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  • Image of Out Think
    Image of Out Think

    How Innovative Leaders Drive Exceptional Outcomes

    by G. Shawn Hunter

    The methods and mindsets needed to drive innovation and become game-changers in the 21st century are found by tapping into the discretionary levels of passion and initiative within us. In each chapter of Out Think, a key idea, behavior, or mindset shift is presented and techniques are described to show how the shift or idea can be implemented to ultimately drive the change that leaders want and need in their organizations.

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  • Image of The Services Shift
    Image of The Services Shift

    Seizing the Ultimate Offshore Opportunity

    by Robert Kennedy

    By now, most business people, pundits, and politicians in the United States and other developed nations have come to grips with the phenomenon of manufacturing jobs moving offshore: The process is variously referred to as "outsourcing" or "offshoring. " But a far bigger wave of change is approaching the shores of those same developed nations: the globalization of services. Where are the jobs going? Which companies benefit –– or could benefit? How exactly does services offshoring work?

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  • Image of Buyology
    Image of Buyology

    Truth and Lies about Why We Buy

    by Martin Lindstrom

    How much do we know about what we buy? What truly influences our decisions in today’s message-cluttered world? In Buyology, Martin Lindstrom presents the astonishing findings from his groundbreaking neuromarketing study that peered inside the brains of two thousand volunteers as they encountered various ads, logos, commercials, brands and products. His startling results shatter much of what we have long believed about what seduces our interest and drives us to buy.

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  • Image of The Orange Code
    Image of The Orange Code

    How ING Direct Succeeded by Becoming a Rebel with a Cause

    by Arkadi Kuhlmann, Bruce Philp

    The Orange Code recounts ING Direct's - the successful Internet-based direct bank with over 20 million customers - intriguing story and explains the philosophy of its founder Arkadi Kuhlmann and his long-running partnership with Bruce Philp, the branding consultant who helped him make ING Direct a cause to its own people and a household name across North America. In an entertaining and inspiring style, Kuhlmann and Philp discuss their unconventional approach to business strategy and ...

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