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  • Image of Growing Your Company's Leaders
    Image of Growing Your Company's Leaders

    How Great Organizations Use Succession Management to Sustain Competitive Advantage

    by Robert M. Fulmer, Jay A. Conger

    For decades, succession management identified replacements for senior executives who, it was assumed, would eventually depart the organization through death or retirement. In many companies, the planning for succession was one of several “annual events,” without much thought given that the process could be deployed to develop and/or retain talented employees. These days, good workers are often lured away to competing organizations, and companies without strong succession processes are left hangi

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  • Image of Generating Buy-In
    Image of Generating Buy-In

    Mastering the Language of Leadership

    by Mark S. Walton

    A former senior correspondent and anchorman at CNN, Mark Walton draws on his rich communications background to help leaders master the language of leadership with Generating Buy-In. Walton describes “buy-in” as getting understanding, commitment and action from others in support of a person, idea, proposal, product, service or organization. He explains that buy-in is the essential emotional ingredient needed for any collaborative effort to be successful. Generating Buy-In shows

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  • Image of Life Matters
    Image of Life Matters

    Creating a Dynamic Balance of Work, Family, Time, & Money

    by Rebecca R. Merrill, A Roger Merrill

    Everybody is concerned about work/life balance, but few understand that time and money are as important to life balance as work and family. Each area matters, and focusing on one without considering the others is ultimately unfulfilling, because they are so closely interrelated. It is possible that your expectations about work, family, time and money are unrealistic, and therefore you don’t see them properly. By examining your own experience, and seeking wisdom and inspiration, the Merrills writ

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  • Image of The E-Commerce Arsenal
    Image of The E-Commerce Arsenal

    12 Technologies You Need to Prevail in the Digital Arena

    by Alexis D. Gutzman

    Gutzman has put together a tool box containing the 12 must-have technologies you need to master to establish a successful company website.

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  • Image of Sales Management
    Image of Sales Management

    by Robert J. Calvin

    This summary offers a primer on creating and managing today’s sales force. Calvin covers everything from hiring and training to structure your sales force according to your company’s channel needs.

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  • Image of The Anatomy of Buzz
    Image of The Anatomy of Buzz

    How to Create Word of Mouth Marketing

    by Emanuel Rosen

    Companies are discovering the power of word-of-mouth marketing in an era of skeptical consumers unimpressed by traditional marketing techniques. Here’s how to make word of mouth marketing work for your product.

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