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  • Image of Real-Time Marketing & PR
    Image of Real-Time Marketing & PR

    How to Instantly Engage Your Market, Connect with Customers and Create Products That Grow Your Business Now

    by David Meerman Scott

    In this eye-opening follow-up to The New Rules of Marketing & PR, David Meerman Scott reveals the proven, practical steps to take your business into the real-time era. Find out how to act and react flexibly as events occur, position your brand in the always-on world of the Web, and avoid embarrassing mistakes and missteps in this executive book summary of Real-Time Marketing & PR.

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  • Image of You Already Know How to Be Great
    Image of You Already Know How to Be Great

    A Simple Way to Remove Interference and Unlock Your Greatest Potential

    by Rebecca R. Merrill, Alan Fine

    This executive book summary of You Already Know How to Be Great offers a bold new approach to performance by one of the top coaches in the country. Alan Fine, an accomplished tennis, golf, and executive coach and a renowned authority on peak performance, has found the biggest obstacle to improved performance isn't not knowing what to do; it's not doing what you already know. Fine reveals his simple and proven approach to achieving breakthrough performance through...

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  • Image of The New Leader's 100-Day Action Plan
    Image of The New Leader's 100-Day Action Plan

    How to Take Charge, Build Your Team and Get Immediate Results

    by George B. Bradt, Jorge E. Pedraza, Jayme A. Check

    Moving into a new leadership position is one of the toughest challenges an executive can face. Whether you're a veteran leader taking over a new organization or a novice moving into your first leadership role, this practical guide will help you manage your leadership transition so you can take charge, build your team, and deliver results. This executive book summary of the second edition of The New Leader's 100-Day Action Plan presents proven solutions and cutting-edge techniques...

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  • Image of Management Wisdom From the New York Yankees’ Dynasty
    Image of Management Wisdom From the New York Yankees’ Dynasty

    What Every Manager Can Learn from a Legendary Team's 80-Year Winning Streak

    by Lance Berger

    Author Lance Berger is a management consultant to Fortune 500 companies and has served as a consultant to Major League Baseball. After looking deeply into the history of the Yankees’ organization, Berger discovered that many of the same principles that made the Yankees great were also driving the success of business clients. These core principles are based on leadership, processes and culture. In Management Wisdom From the New York Yankees’ Dynasty, Berger offers time-tested management

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  • Image of The Growth Gamble
    Image of The Growth Gamble

    When Leaders Should Bet Big on New Business, and how They Can Avoid Expensive Failures

    by Robert Park, Andrew Campbell

    Conventional business wisdom dictates that companies should focus their sights on growth. But growth is no certain thing, say the authors of The Growth Gamble. Not all companies are built for rapid growth: Their markets are unsteady or extremely competitive, their infrastructure is not sufficiently flexible, or they don’t have the quality or quantity of people to lend to the effort. For these companies, a slow or steady growth curve, over years or even decades, is the healthiest option.

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  • Image of The Enthusiastic Employee
    Image of The Enthusiastic Employee

    How Companies Profit by Giving Workers What They Want

    by Michael Irwin Meltzer, David Sirota, Louis Mischkind

    Enthusiastic employees outproduce and outperform employees who are not motivated to perform. In The Enthusiastic Employee, three employee management experts from Sirota Consulting offer 30 years of research and experience to show readers exactly what managers are doing wrong — and what they should do instead. Drawing on detailed case studies and employee attitude surveys from hundreds of companies, the authors describe a dollars-and-cents business case for high employee morale, and pres

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  • Image of Speed Review: Ethics in Public Relations
    Image of Speed Review: Ethics in Public Relations

    A Guide to Best Practice

    by Patricia Parsons

    Kogan Page, 187 pages

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  • Image of Speed Review: The Only Sustainable Edge
    Image of Speed Review: The Only Sustainable Edge

    Why Business Strategy Depends on Productive Friction and Dynamic Specialization

    by John Hagel, John Seely Brown

    Harvard Business School Press, 218 pages

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