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  • Image of What the Customer Wants You to Know
    Image of What the Customer Wants You to Know

    How Everybody Needs to Think Differently About Sales

    by Ram Charan

    More than ever these days, the sales process tends to be a war about price. But there's a better way to think about sales, says best-selling author Ram Charan. Charan defines this new approach to selling as value creation selling (VCS), which he says is radical but nonetheless practical. VCS differentiates you from the competition, paving the way to better pricing, better margins and higher revenue growth built on win-win relationships that deepen over time.

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  • Image of Corporate Reputation
    Image of Corporate Reputation

    12 Steps to Safeguarding and Recovering Reputation

    by Leslie Gaines-Ross

    Dr. Leslie Gaines-Ross explains why reputation matters to a company’s valuation and well-being and identifies the roles corporate leaders must play in reputation recovery and sustainability. What triggers reputation loss? What are the signals? Why are so many companies struggling with tarnished reputations? What can be done? The most important phases in recovering reputation are outlined in a 12-step process.

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  • Image of Leadership Gold
    Image of Leadership Gold

    Lessons I've Learned from a Lifetime of Leading

    by John C. Maxwell

    Good leadership always makes a difference. It can turn organizations around and positively impact the lives of thousands. Learning more about leadership will make a difference in you, and you will make a difference in the lives of others. John Maxwell shares a lifetime of leadership truths, which can guide anyone who currently leads or aspires to lead.

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  • Image of How to Be a Star at Work
    Image of How to Be a Star at Work

    9 Breakthrough Strategies You Need to Succeed

    by Robert Kelley

    The author describes nine strategies you can use to star. They include networking, self-management, and followership. Show you have mastered them and become a star.

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  • Image of Straight from the CEO
    Image of Straight from the CEO

    The World's Top Business Leaders Reveal Ideas That Every Manager Can Use

    by Colin Price, G William Dauphinais

    CEOs of top world corporations tell how they handle customer service, motivation, and other management duties. Excellent advice.

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