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  • Image of Switch
    Image of Switch

    How to Change Things When Change Is Hard

    by Dan Heath, Chip Heath

    A Soundview Featured Book Review
    Best-selling authors Chip and Dan Heath lead readers through the process of effecting transformative change at every level — individual, organizational and societal — introducing a pattern you can use to make the changes that matter to you.

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  • Image of Leading Outside the Lines
    Image of Leading Outside the Lines

    How to Mobilize the (in)Formal Organization, Energize Your Team and Get Better Results

    by Jon R. Katzenbach, Zia Khan

    From the bestselling coauthor of the business classic The Wisdom of Teams, comes an all-new exploration of the modern workplace, and how leaders and managers must embrace it for success. Katzenbach and Khan examine how two distinct factions together form the bigger picture for how organizations actually work: the more defined "formal" organization of a company (the management structure, performance metrics, and processes) and the "informal" (the culture, social...

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  • Image of Trade-Off
    Image of Trade-Off

    Why Some Things Catch On, and Others Don’t

    by Kevin Maney

    Kevin Maney shows how conflicting forces determine the success, or failure, of new products and services in the marketplace. Almost every decision consumers make involves a trade-off between fidelity and convenience — between the products we love and the products we need.

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  • Image of Everyone Communicates, Few Connect
    Image of Everyone Communicates, Few Connect

    What the Most Effective People Do Differently

    by John C. Maxwell

    Talk is cheap. Everybody does it. The question is, how can you make your words matter and influence any outcome? How can you really connect with others? It’s a skill anyone can learn. Here, Maxwell offers his proven method — Five Principles and Five Practices — so you can connect one-on-one, in a group, or with an audience.

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  • Image of Success Intelligence
    Image of Success Intelligence

    Essential Lessons and Practices from the World's Leading Coaching Program on Authentic Success

    by Robert Holden, Ph.D.

    There are many so-called successful people who have not learned how to enjoy their success. True success should not have to cost you your joy, your health or your relationships. On the contrary, true success is about enjoying these things. Success Intelligence examines how to enjoy real, soulful success while living in a manic, busy and hyped-up world. Author Robert Holden, Ph.D., describes his unique coaching program — called Success Intelligence — which is used worldwide b

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  • Image of Re-Thinking the Network Economy
    Image of Re-Thinking the Network Economy

    The True Forces That Drive the Digital Marketplace

    by Stan Liebowitz

    Economist Liebowitz explains why the dot.com bust was inevitable, despite the declarations of many people — from respected academics and risk-conscious venture capitalists to stock brokers and investors — who should have known better. The theme of this summary, however, is not, “I told you so!” but rather “Here’s what will work.” The Internet does offer many incredible business opportunities, Liebowitz writes, as long as businesspeople and their advisors don’t ignore the traditional, fundamental

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  • Image of Blockbusters
    Image of Blockbusters

    The Five Keys to Developing GREAT New Products

    by Richard R. Reilly, Gary S. Lynn

    All companies, no matter what size or in what industry, need to generate innovative new products and services if they are to succeed. One innovative product can alter the future of a single company, lead to entirely new families of products, and may even usher in a whole new industry. In Blockbusters, Lynn and Reilly share the results of their exhaustive study of highly successful new product development teams. The study, as shown in detail in this summary, reveals the five critical pra

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  • Image of The Influentials
    Image of The Influentials

    One American in Ten Tells the Other Nine How to Vote, Where to Eat, and What to Buy

    by Ed Keller, Jon Berry

    This groundbreaking book by two consultants from the RoperASW marketing firm identifies the real people around whom marketing strategies, such as word of mouth, revolve. Who are these real people? They are the most influential Americans — the ones who tell their neighbors what to buy, which politician to support and where to vacation. They aren’t necessarily who you expect. They aren’t the richest 10 percent or the best educated 10 percent. They aren’t the early adopters who are always the first

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