How to Raise Money
Like the book, Hunting Heads, Raising Capital is another no-nonsense tool-kit of a book from the new Kiplinger's Business Management Library series, which mainly targets small to medium-sized businesses looking for in-depth, practical advice that can be applied today - in this case on how to raise money to start and grow a business. And like John McConnell, Raising Capital author Andrew Sherman, a corporate attorney, expertly fulfills the mandate.
Sherman begins with an overview of the strategies and trends related to "capital formation." Here he addresses such topics as the natural tension between investor and entrepreneur, understanding the different types of investors and the different sources of capital, and determining how much money you really need. In separate chapters, Sherman explains corporate legal structures best suited for growth and the importance of business plans.
The author then launches into the process, devoting separate sections of the book to early-stage financing, growth financing and, finally, alternatives to traditional financing. A 115-page appendix contains sample of financing agreements, forms and questionnaires.
Practical, detailed and organized for maximum use - including multi-page call-out boxes with titles such as "Types of Accredited Investors," "Key Elements of a Successful Presentation to the Venture Capitalist" and "Entry Requirements for Major Stock Markets" - Raising Capital will answer all of the questions you may have about capital formation - or tell you where to find the answers.