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Book Reviews

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Speed Review: Service Fanatics

How to Build Superior Patient Experience the Cleveland Clinic Way

by James Merlino

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Speed Review: Youtility

Why Smart Marketing Is About Help Not Hype

by Jay Baer

Portfolio/Penguin, 221 pages

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Speed Review: Uncommon Service

How to Win by Putting Customers at the Core of Your Business

by Frances Frei, Anne Morriss

Harvard Business Review Press, 272 pages

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