The Introvert's Edge offers a seven-step sales process created from an introvert’s perspective for fellow introverts. Matthew Pollard offers introverts a framework for a system they can adjust and adapt to their own situations and customers.

Social psychologist and best-selling author Robert Cialdini shines a light on effective persuasion and reveals that the secret is not in the message itself, but in the key moment before that message is delivered. Altering a listener’s attitudes, beliefs, or experiences isn’t necessary. Cialdini outlines the specific techniques you can use. He illustrates how the artful diversion of attention leads to successful pre-suasion and gets your targeted audience primed and ready to say, “Yes.”

Riverhead, 272 pages

Random House, 504 pages

Jossey-Bass, 288 pages