Webinar: How to Change Hearts, Minds and Actions

Webinar: How to Change Hearts, Minds and Actions
Item #: CNF0911A

In this Soundview Live webinar, Guy Kawasaki digs into the question of how we can influence others without moral compromise — what he calls "Enchantment". He lays a foundation by discussing the pillars of enchantment: likability, trustworthiness and a great cause.

In addition, you'll learn how to make enchantment work for you in your new business venture, existing company or cause, whether making a presentation or speech, raising capital, or simply building a strong team.

The audio recording, video recording, slides and the summary of Enchantment will be available to listen to or download from your Online Library immediately after check-out.

  • The three pillars of enchantment.
  • How enchantment can help with the launch of products and services.
  • How to overcome resistance with enchantment.
  • How to enchant your employees and your boss.
  • Even how to avoid being enchanted yourself.
Options Sku # Price Quantity
  • Format:
    MP3, PDF, PPS, Video
CNF0911A $59.00  

Generic

  • Summary Release Date: September 2011

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