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The Game-Changer

How You can Drive Revenue and Profit Growth with Innovation

The Game-Changer
Item #: FBR0608

A Soundview Featured Book Review
AG Lafley, chairman and CEO of P&G, and well-known author Ram Charan team up to show why innovation must be made central to the goals, strategy, structure, systems, culture, leadership, and motivating purpose and values of your business to create sustained and ever-improving organic revenue growth and profits. Based on experience and research, the authors offer a new management process for making innovation central to every driver of your business.

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 FBR0608E $5.00  
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 FBR0608 $5.00  

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  • Summary Release Date: June 2008

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